Trade Marketing Manager - Modern Trade

Job description

WE ARE CURRENTLY SEEKING A NEW COLLEAGUE WHO WILL JOIN OUR ICE CREAM TEAM

This role is responsible for bringing external world in and ensures the internal plans are trade fit; develops modern trade channel strategy based on category/brand strategy and customer inputs; ensures all relevant channel and category inputs are presented in business planning process.

All in all, you will be responsible for development and execution of annual modern trade customers’ strategic plans on our Ice Cream brands in Czechia and Slovakia.

You will play a key role in the following activities:

·  Developing Customer Facing Category Strategy - translating and localizing category marketing plans to customer and channel plans
·  Own and drive the operational activity plans with operational excellence for 12 months – promotions, pricing, visibility and in-store comms, distribution, shelf space improvements.
·  Leading consolidated sales input into the operational plan; manage/challenge sales business performance in the month & quarter.
·  Providing customer & channel lens to brand marketing team and influencing SKU portfolio for upcoming year
·  NRM (net revenue management) decisions - Active Mix management, Promo management, Trade spendings
·  Responsibility for developing the POP strategy and category management.

Projects with ownership of respective budget

·  Managing fundamentals for the brands and sets distribution targets in the respective channel, strategic guidance to account teams.
·  Developing strong relationships with customers at marketing level
·  Regularly visiting customers in the field and observe possible changes of our customer strategies.

ARE YOU THE ONE WE ARE LOOKING FOR?

·  2+ years experience in Sales or/and trade marketing (FMCG)
·  English B2+, active driving licence B, advanced MS Office (Excel, PowerPoint) skills
·  Accountability, ownership, organizational sense & sense for driving effectiveness
·  Good ability to present/speak to various stakeholders with different seniority level
·  Willingness to learn, develop and invest time in personal development
·  Knowledge of Czech FMCG/Retail market including Ecommerce

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.