Marketing Manager, Unilever Food Solutions

Job description

Marketing Manager Hungary

Unilever Food Solutions
Who we are :

Operating in over 70 markets around the world, Unilever Food Solutions is the dedicated food service business of Unilever. Our portfolio encompasses many of the world's leading food brands including Knorr, Hellmann's, Carte d'Or, Rama, Lipton.

Through combining a world-class product portfolio, knowledge of our customers and investment in our staff, we deliver year-on growth through offering chefs and caterers tailored solutions, helping them to expand their business and love what they do.

Our purpose :
We free Chefs to love what they do
Are you ready to join a fantastic dynamic team and be part of the success?

Main responsibilities :

Combining Category, Channel & Trade Marketing responsibilities working very closely with CD, Chefs and cross-functional teams with a true external orientation. Leading a Marketing team of 2-3 sub-ordinates with the main responsibilities:

· Insight, idea generation and concept development for professional solutions for key target groups of Hungarian Unilever Food Service business (Public Caterers and Restaurant & Hotel Chefs). Responsible for monitoring competitive environment and evaluating product quality on HU market

· Launch innovation/renovation in Hungary – Estimate size of opportunity, prepare strategic pricing and HU business cases, AW development, supporting communication materials
· Prepare/adapt all communication materials for key target groups and sales force market – selling stories, videos, product catalogues, promo leaflets, POS, and all other traditional communication materials
· Develop and lead annual channel activity and trade promotional calendar for HU (eg. seasonal promotions)
· Manage and execute trade (incl new food service channels)
· Manage training programs and events in HU in collaboration with chefs
· Be capable and flexible to lead and manage HU web site and lead digital communication to achieve digital reach and conversion targets
· Manage digital publishing calendars
· Brief & follow up newsletters and SMS campaigns
· Always-on content creation for CRM platform (ufs.com)


Business challenges:

Have all necessary regional resources allocated for delivering an activity and channel plan meeting HU country needs. Have the regional activity and promotional plans perfectly executed in HU.

Place in the organisation :

Hungarian Marketing Manager position is part of the South East Europe (SEE) multi country marketing organisation and reports directly to the SEE Marketing Leader based in Hungary. Hungarian Marketing Manager has 2 direct reports and an intern. At the same time also works close together with the regional Portfolio Marketing Managers, the Hungarian Country Customer Development Leader and his sales team, and the rest of the Hungarian cross functional team.


Requirements:
· High school or University degree in Marketing / Commercial
· Minimum of 5 years' professional experience in Brand / Channel and/or Trade Marketing. Other brand or marketing experience such as Digital highly valued.
· Leadership experience (managing and delegating to subordinates)
· Preferred any food service industry experience, market understanding
· Strong project management experience (3-4 years)
· Digital communication, campaigning experience (newsletters, Facebook, sms campaigning, etc)
· Influencing Others eg. CD team co-operation
· English fluent
· Driving licence (position has a company car)

Benefits:
· UFS capability building program
· Great working environment
· Competitive renumeration in line with double digit business unit growth
· Work with a highly motivated, energised and friendly team of great professionals

All applications will be treated confidentially. Only short-listed candidates will be contacted.