Data & Digital Marketing Supervisor IC

Job description

职位描述

·  Corporate omni-channel CRM & TA strategy
·  Internal digital tools, methodology and solutions application
·  Innovative digital solutions identification from external digital capabilities

Main Job Purpose

Data, digital and technology are revolutionizing every aspects of business. Unilever China is committed in digital transformation of the business, and our aim is to become 100% data driven across all aspects of business from consumer Demand Creation to Demand Fulfillment.

We are looking for a passionate candidate to champion the digital transformation of Unilever business. We expect the candidate to:

·  Identify growth opportunities and business issues, and lead development of data & digital-driven solutions, leveraging Unilever 1st Party Data as well as external ecosystem such as Alibaba/Tencent/Bytedance/O2O, by mobilizing multi-discipline digital central teams including agency partners.
·  Drive internal orientation by scanning industry trend and identifying new opportunities to apply newest technologies and thinking.
·  Proactively manage the pipeline of work and demand, and ensure quality of delivery

Responsibilities

·  Lead omni-channel TA strategy and CRM work (Ali, JD, Douyin, offline etc.)
·  Drive internal data & digital tools application in ICBU
·  Update and apply data capabilities from key customers (e.g. Ali/Tencent/JD/Bytedance/Kuaishou/Red)
·  Leverage big-data and tools to inspire innovation ideation

Key Skills/Experience

·  Bachelor degree or above, fluency in both written and spoken English
·  Experience in 2nd party data platform (Ali Databank, JD Shufang, Tencent tools)
·  Basic knowledge in data processing tools (SQL / R / Python) is a plus
·  Experience in fast-pace changing environment
·  Good interpersonal skill and team work spirit

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.