CSP(Customer, Strategy and Planning) Marketing Specialist
Sofia, BULGARIA Marketing
Job description
With operations in nearly 100 countries around the world and 365 manufacturing sites across six continents, we have strong roots in local markets and first-hand knowledge of local cultures. We lead the home care market through our cleansing and hygiene products in much of the world.
USCE oversees five key business Units: Nutrition, Home Care, Ice Cream, Beauty & Wellbeing, and Personal Care. With brands like Deli'kat, Magnum, Hellmann's, Cocolino, Dero, Cif, Domestos, Dove, and Rexona, USCE enjoys a leading position on the FMCG market.
Main Purpose :
This position focuses on trade presence and performance of Unilever portfolio, ensuring all brand and channel needs are met and improving shopping experience in order to drive sales both in-store and online. Driving annual projects for the marketing department and supporting sales & demand forecast
Fixed Term Contract - 1 year
Main Responsibilities:
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Cascading of Brand/category strategy, marketing plans and all marketing inputs to the Sales/distributor teams
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Close collaboration with brand managers to plan and execute activations specific to each category and channel.
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Supporting Customer & Strategy Planning function in monthly forecasting of country product volumes and peak periods
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All clients forecast control ensuring it is in line with prior set targets and category strategies and further cascade to Planning teams .
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Leading annual projects within the scope of the marketing department and its relevant brands
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Trade visits (specially to supervise the implementation of activations/ activities in stores) and collects and analyses all relevant information about competition
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NPDs - determines and supervises activities during the launch of a new product and promotional activities. Designs and prepares Trade instructions for each NPD and promotional activities.
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Monthly analysis of sell in/sell out results and preparation of action plan accordingly.
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Design and management of POS materials and in-store execution
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Develops and revise, together with the brand team, planograms for all the categories , in order to improve our presence and positioning at the shelves
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Monitoring and preparing actions regarding sales & trade strategies.
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Marketing budget oversight and booking of expenses.
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Monitoring and evaluation of sales volumes, market share trends and competitive activities, following by proposed actions based on the results.
Job Requirement:
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University degree with an emphasis in business and/or marketing.
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Experience in field of marketing is a priority: 1-2 years.
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Proven interpersonal, communication, presentation, and problem-solving skills.
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Analytical skills & critical thinking.
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Advance knowledge in Microsoft Excel.
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Attention to detail and the ability to meet deadlines.
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The successful candidate must have an excellent command of the English language and good oral and written communication skills.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.