Brand Supervisor-Digital Comm/品牌主管-市场部电商

Job description

Job responsibilities:

Performance media optimization

·  Lead TM & TM Super & JD performance media management, including in-site media matrix planning, budget control, result review, sales performance & ROI monitoring.
·  Evaluate the performance of key metrics like ROI, UV, Conversion, CPC, on a weekly basis with key stakeholder and agencies, and provide clear directions to agencies for improvement and ensure ROI & GMV deliveries.
·  Track and analyze key competitors’ online performance landscape(search, PFM etc).
·  Gatekeep for each brand lower & upper funnel media index
·  Collaborate with teammates on DC campaign and content optimization.

Job requirements

·  Bachelor degree above
·  At least 2-3 years relevant ecommerce experience, FMCG preferred. Experience in performance media a plus
·  Strong business and data analytical skills, and project management skills.
·  Entrepreneurship, Strong growth mindset, good team collaboration.
·  Fluent in Written and Spoken English

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.