Brand Executive - Tea

Job description

ABOUT UNILEVER:

Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Every day, nine out of ten Indian households use our products to feel good, look good and get more out of life – giving us a unique opportunity to build a brighter future.

Every individual here can bring their purpose to life through their work. Join us and you’ll be surrounded by inspiring leaders and supportive peers. Among them, you’ll channel your purpose, bring fresh ideas to the table, and simply be you. As you work to make a real impact on the business and the world, we’ll work to help you become a better you. 

We are looking to hire a resource in our Brand Building team bases in Mumbai HO.

This is a Brand Building role in the tea category. The primary responsibility is to identify growth opportunities and lead cross functional teams to unlock these for the business. The role will benefit from and help build skills such as consumer love, growth mindset, channel understanding, media understanding and teamwork. It is an opportunity to work on an exciting set of challenges in a well-established category.

Here is an indicative summary of responsibilities:

·  Develop an in depth understanding of the regional consumer and competition dynamics to unlock growth opportunities for Taaza and other local jewels
·  Analyse internal and external data to identify issue/opportunities and actions upon them
·  Work with media agencies and internal teams to deploy communication across traditional and non traditional media
·  Driving a Cross-Functional teams for network delivery including but not limited to price changes, new SKU launches, product improvements, etc. (Cross functional = SC, Finance, R&D and Sales)
·  Facilitating the product development & testing process for renovations
·  Manage end to end asset creation (TV, Print, POSM & Digital) & project management processes

Key Skills & Requirement:

·  Master’s degree in marketing or business administration OR equivalent.
·  Experience in working in a cross-functional team to deliver projects.
·  Excellent written and verbal communication skills in English.
·  Strong Project Management skills, a bias for action and ownership
·  Core aspects underpinning all skills: Rigor, Analytical Thinking, Creativity, Empathy, Obsession with brands & consumers.
·  This role will involve up to 20% of travel depending on business requirement