Offers “Unilever”

Expires soon Unilever

Assistant CSP Manager/客户战略规划助理经理

  • Shanghai, CHINA
  • Marketing

Job description

Main Purpose of this role: summary

Develop category growing strategy in terms of category definition, vision, drivers, key J2BD, Channel and Geo priority, category value creation trade selling story with marketing team

Lead category operation excellence and dynamic resource management to ensure top line business delivery

1. Category Definition & Priority

-Lead shopper insight into category development agenda (use more, more usage and more user)

-Develop product RTM strategy

-Work with Channel team to develop 6P from category lens fit into channel scope

-leverage NRM levers to design omni channel strategy and pricing/portfolio strategy

2. Category S&OP / Promotion & Baseline including TTS, GM Mix

·  Forecast on NPD, MI, Baseline with dynamic management
·  Delivery S&OP and P&L via trade spending management (necessary BMI in CDP)

3. Category Premiumization & Digitalization

Work with BB& field team to crack & land Unilever premiumization agenda, to accelerate Comfort beads


·  prefer trade marketing experience in retail – key customers/distributors
·  3 years FMCG working experience
·  Good communication and business acumen

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

Make every future a success.
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