Brand Building Assistant Manager- Dove
Shanghai, CHINA Sales
Job description
Job Responsibilities:
1.BRANDVISION PLAN (BVP)
Supports the brand building manager in translation of the BVP into the BMP.
2.BRAND MARKETING PLAN
Supports the Brand Marketing Plan development and deployment by:
·
Lead Dove project deployment plan and execution including in-store and digital/EC activation, sampling, etc. to drive market share and penetration growth.
·
Strong hold and good understanding of activation, deployment and always-on tracking.
·
Analyze the brand health by constantly evaluating performance of national support activities and in-store implementation against measurable objectives
·
Identify solutions and make recommendations to improve effectiveness based on performance monitoring.
Job Requirements:
· Resilient and flexible in execution
· Proactive attitude and solid marketing foundation skills
· Candidate having skincare insight preferred.
· At least 3 years relevant marketing experience, male & sports category background preferred.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.