Assistant Brand Manager - Vaseline

Job description

SALARY: Up to £39,500 plus excellent benefits including 25 days holiday, bonus, Unilever pension scheme, Bupa healthcare, discounted Unilever products, free on-site gym, etc.

MAIN JOB PURPOSE

We are currently recruiting for the Vaseline Assistant Brand Manager role within the UKI Skin Care team. This is an exciting opportunity for anyone wanting to build a marketing career in Personal Care and establish experience working on a globally renowned brand with deep heritage. Vaseline plays a lead role in the Hand, Body & Lip markets & has a proposition routed in purpose with The Vaseline Healing Project.

We are looking for an experienced Assistant Brand Manager who will work with an entrepreneurial spirit to own and manage the Vaseline brand portfolio effectively. This role is perfect for someone who is independent, pro-active and loves working in a fast-paced, hands-on environment leading a multi-functional team. You will have the opportunity to develop brand building skills across all of the 6Ps and take the initiative by embracing fast-track, digital-first ways of working.

A number of projects will be locally led (e.g. Vaseline Lip Tin Limited Editions) so experience within brand development and new product development is key - and strong project management skills are vital.

Do you get excited by new consumer insights and new products? Do you always have one eye on the competition? Does it motivate you to be working with teams and pioneering new ways of marketing? If so this could be the role for you!

JOB SUMMARY

Responsible for Brand P&L
· Manage the portfolio P&L, understand drivers and identify issues, challenges and opportunities to deliver sustainable growth
· Represent Vaseline Skin Care in key business meetings throughout the monthly business sales & ops cycle.

Development of Integrated Brand Planning
· Uncover root issues and opportunities across the 6Ps via leading brand and category audits
· Manage promotional strategy in line with and across the brand, category or portfolio
· Develop a collaborative & productive relationship with the global brand teams
· Integrate relevant Global Brand Vision Plans (BVP)
· Develop and gain agreement to annual targets
· Develop key Jobs To Be Done and activity schedules

Development and excellent execution of Activity Plans, on time, in full
· Develop cost effective annual activity plans to execute the strategies and targets agreed
· Execution of digital marketing plan. Work with internal and external agencies across all relevant media
· Lead local projects & execute roll outs of relevant global innovation projects
· Lead cross functional teams to ensure successful execution of launch plans and post-launch evaluation
· Manage the brand budget to ensure spend is in line with agreements

Provide input into Shopper Marketing for brand
· Work with the shopper marketing team to develop customer-specific strategies that align with and amplify national marketing plans

Constantly review brand and initiative performance for ongoing improvement
· Continuously understand ongoing business performance using key diagnostics of share and growth trends, key initiatives, competitive activity and return on marketing investment.

On-going responsibilities
· Artwork approvals
· Budget system management
· Data analysis
· Volume forecasting

External insight
· Champion competitive behaviour in the market and consistently search for insights that could inspire winning share driving activity for the brand

KEY REQUIREMENTS

· Classic brand management experience in a leading FMCG environment
· Qualified to degree level or equivalent
· Project management across multiple projects
· Digital marketing expertise across media, search, etc is essential
· P&L Ownership and Management
· Holding self and others accountable
· Consumer and market understanding
· Proactive & able to deliver in a busy environment

COMPANY OVERVIEW

Unilever is a global Fast-Moving Consumer Goods company in the UK and Ireland. We are already on target to achieve our huge ambition to double the size of our business globally whilst reducing our environmental impact. We are growing our business and also doing what is right for our consumers, community and environment. We are developing brands for people's lives today and for the changing environment tomorrow - making sustainable living commonplace.

Working at Unilever means that you get to take part in this exciting journey and work with amazing people who are really passionate about our large portfolio of famous brands. We want to improve billions of lives and you too can join us in making a sustainable difference.

APPLICATION PROCESS

Online Application >> Digital Interview >> Face to face Interview >> Job Offer

Please note: As part of the job application, you will be asked to complete a brief online application form. Completion of the form is required in order to be considered. Please allow yourself enough time to complete the application form as when filled out partially or not at all it may adversely affect the progress of your application. Please be aware that you will have to complete the form at once as you will be unable to return to it later.

For further information about this position please call: 0800 0284390. Please do not contact this number if you are an agency/third party. This number is strictly for candidates only.