Offers “Unilever”

Expires soon Unilever

Assistant Brand Manager - Lipton

  • Ho Chi Minh City, Việt Nam
  • Bachelor's Degree
  • Marketing

Job description

Main Job Purpose:

Your role is a unique opportunity to use deep consumer and market insight to drive short and medium term profitable growth by working closely with different functions to deliver exceptional brand experiences in the marketplace, build brands within regional marketing strategy framework.

Key Accountabilities:

• Assists in the development of the brand marketing plan by developing an understanding of the drivers of brand growth and brand health and identifying key issues and opportunities

• Lead innovation/activation projects deployment and the integrated activities schedule to ensure consistency with Brand Key Vision and Brand Vision Plan including communication strategy

• Monitor and evaluate brand performance to recommend and execute appropriate ways to increase brand equity

• Identifies solutions and make recommendations to improve effectiveness based on performance monitor.

• Work closely with agencies (Advertising, Market Research, PR etc.) to execute flawless brand experiences across touch points

• Delivers specific brand projects as per brand plan, eg. co-branding with a major retailer.

• Monitors budget spend and provides timely communication to relevant stakeholders on over spend/ cash availability

• Partner with different functions (Customer Development, Supply Chain & Finance) for on-going projects, competitors, budget phasing, media plan tracking.

Essential requirements:

• Bachelor's Degree with Marketing Background is an advantage

• At least 2 years in Brand Marketing, Trade Marketing, Market Research in international companies

• Strong business mindset, analytical power and good communication skill

• Passion to growth and strong time management skill to work in a changeable environment, ability to manage workload and multiple projects

• Open-minded, innovative and result-oriented

• Fluent in English speaking and writing

Make every future a success.
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