Assistant Brand Development Manager- OMO

Job description

Business context and main challenges of the job: 
• Supports the Brand Development Manager in delivery of innovation and renovation projects to the agreed milestones/timelines and to the high quality standards set (OTIF) ; 
• Develops an in-depth understanding and becomes an expert in China market – the business environment in which the brand competes including category segments and 
channels; 
• Builds a holistic understanding of consumers and shoppers. 

Key Success Measures: 
• Responsible for driving topline growth, medium term category and brand share targets as well as specific marketing objectives relating to brand health and equity; 
• Delivery of specific elements of the category 8 Quarter (8Q) rolling plan. 

Main Accountabilities: 
INNOVATION & RENOVATION 
• Manages innovation projects to deliver new initiatives with closely work with multi-functional teams(i.e. R&D, supply chain, PGQ, finance)  and agencies to ensure excellent delivery and implementation.
• Assists in the development of consumer insights and explore innovation opportunities for 8Q plan with working closely with the CMI team. 
• Identifies solutions and make recommendations to improve effectiveness based on performance monitoring. 

BRAND MARKETING PLANS (BMP) 
Assist in the translation of Brand Vision Plan into the BMP by co-working with Brand Builders to deliver an aligned BMP. 

Key Skills: 
• Understanding Consumers and Shoppers 
• Develops and launches relevant innovation and relaunches 
• Creates integrated communication 
• Monitors progress and takes action 
Core aspects underpinning all skills: Creativity, Empathy, 
Obsession with brands & consumers, Sense of Aesthetics, Analytical Thinking 

Job Requirements: 
•Bachelor degree and above; 
•More than 3 years MKT related working experience; 
•Passion for growth; 
•Project Management experience; 
•Foundation program; 
•Good communication and coordination skill.  

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.