Junior Brand Manager Pepsi Max, Mirinda, 7Up

Job description

Overview

Support Carbonated Soft Drinks & Non Carbonated Beverage team in managining the assigned brands / projects / budgets / P&Ls, while delivering volume and profit objectives.

Responsibilities

·  Responsible for executions/development and follow-up of brand marketing campaigns & projects under close supervision of the Direct manager;
·  Contributes in all activities related to innovation development: planning, designing and launching new product initiatives, according to internal PepsiCo procedure;
·  Responsible for A&M budget reporting and monitoring of the assigned brands;
·  Involved in daily communication with media, creative and research agencies for the respective projects
·  Managing projects related to brand packaging, POS materials and other visibility tools, together with Trade Marketing dept;
·  Actively involves and develops action plans based on brand analysis: Consumer Equity, Retail Audit, internal sales etc;
Qualifications

·  University degree
·  Minimum 1 year in a Brand Management related function in FMCG as a must
·  Consumer centric view & market knowledge
·  Communication skills, networking ability
·  Project management skills
·  Analytical & organizational skills corroborated with attention to details
·  Proactive, self-driven, problem-solving ability
·  Strong drive for innovation
·  English, Romanian
·  Fully PC literate