Assistant Director of Sales & Marketing

Job description

· Develops, monitors, and evaluates all Events related objectives, strategies, marketing plan and actions in the Events Sales Department with Sales & Marketing so as to achieve or surpass forecasted revenues.
· Implements the operational standards as per Hyatt Hotels Corporation Operations Manuals, establishing the Hotel as the undisputed trendsetter in Events Sales creativity.
· Constantly reviews and monitors the guest service standards ensuring they meet the Hyatt brand standards and exceed the level of expectation of the market.
· Establishes a rapport with guests maintaining effective customer relationships and handles all guest complaints, requests and enquiries on Food, Beverage and service.
· Personally and frequently verifies that guests are receiving the best possible service.
· Spends time in each function / event to ensure that the function / event is managed well by Banquet Service and supporting team and functions to the fullest expectations.
· Prepares a yearly marketing plan for Events and convention sales, which is the basis of the Food and Beverage Annual Marketing Plan.
· Continuously seeks ways to maximise revenues and profits by cross selling and up-selling other facilities and service.
· Actively courts and develops sales and marketing activities with key industry partners such as travel agencies, convention organisers.
· Ensures that all employees in the Events Sales Department are fully aware of market needs and trends and that their products meet these requirements.
· Through hands-on management, supervises closely all Events Sales employees in the performance of their duties in accordance with Policies & Procedures and applicable laws.

Desired profile

Qualifications :

Candidates with experience in Director of Events are preferred.