Manager - Sales

Job description

Overview

·       Accelerate PepsiCo business growth by supporting the AMESA DX Sector Leads with category analysis, reporting and category strategy recommendations to drive growth

·       Responsible for delivering periodic and on-demand category performance reviews, and addressing ad-hoc customer requests, based on internal and external data sources

·       Provide analytics to support key strategic customer engagements and to support category assortment and space interventions

Responsibilities

•        Monitor market category, customer and competitor performance across key AMESA markets and execute scorecard reporting for top customers at required intervals and generate scorecards and performance overviews (quarterly/adhoc for key customers) for the categories and customers

•        Leverage multiple data sources (Nielsen/IRI, Household panel data, Customer scan/loyalty data) and market/customer understanding, to support AMESA DX

•        Supports in the creation and driving of winning execution strategies in-store with customers.

•        Identifies sales opportunities and optimization tactics to drive category demand, space and shopper KPIs

•        Analyze and prepare reports on Promotions and NPD performance and benchmarking  in external views (Nielsen, dunnhumby etc.) to measure and optimize, to drive category growth

•        Able to collaborate and work with BU teams and external third party agencies to  acquire information and resolve any service issues on projects

•        Enable category vision and deep dive into granular detail of each category to proactively identify opportunities for space and assortment analytics recommendations for Retailers

•        Ability to build selling stories, translating insights to implications and actions and assist market lead in pitching the stories to Retailer

Qualifications

•        Bachelors' degree in Business, Marketing, Engineering: MBA a plus

•        7-9 yrs+  insights/ analytics

•        Prior FMCG experience & strong hands on capability in partnering with Retailers / Customers

•        Strong Visualization & Story telling skills

•        Knowledge of Nielsen, Household Panel, dunnhumby

•        Advanced Microsoft Office / PowerPoint  & Excel skills

•        Can synthesize multiple disparate data sources into compelling growth strategies/reviews

•        Can easily see how insights and research learnings can improve business and frames up reporting efforts and opportunities to inform business decisions