Brand Activation Associate Analyst
New Cairo, EGYPT Sales
Job description
Responsibilities
· Responsible for supporting Associate Marketing Manager the delivery of Brand Growth through implementing brand tactics & activities
· Leads full Category priorities implantation & operational work:
· Responsible for implementing Marketing activities to strengthen Brand Power
· SAP initiation/ product development / regulatory compliance/ industrialization (marketing specific actions)/ organizing for management approvals and launching New Product Development with excellence
· Packaging Finalization with agencies & suppliers
· Development & implementation key of promotions mechanics
· Suppliers & agencies front face & key contact person
· Responsible for leading teams through brand operational processes to deliver strong results
· Financial process custodian (PO creations & management lead)
· Manages procurement and payment activities for the brand.
· Considers the impact of local regulations and nutrition guidelines on the brand:
· Contracts development & finalization with legal & function admin
· Develops and updates the Target Consumer Portrait:
· Executes consumer immersions and other relevant in-sighting exercises.
· Responsible for monitoring performance on consumer & shopper preferences, and generating actions to maintain or improve brand Preference
· Manages end-to-end development of communication plan from Opportunity to the Brief, to Campaign Planning and Execution, and to Post-evals and ensures timely execution off all stages.
· Consistent successful application of the \"Create Engaging Brand Experiences Winning Actions
Qualifications
· 1-2 year experience in Marketing or related field
· Good relationship building skills and teamwork
· Good Communication Skills
· Initiative and flexible
· Work well under pressure
· Multitasking
· Fluent in English
· Computer literacy in Microsoft Office