Trade Marketing Category Lead

Job description

JOB DESCRIPTION:

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:

·  Career development with an international company where you can grow the career you dream of.
·  A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
·  A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

Dedicated to making the world a healthier place, our pharmaceuticals business brings trusted brands to broader populations in developing countries around the world. We offer a growing portfolio of high-quality, trusted medicines.

We are now looking for   Trade Marketing Category Lead .

The Opportunity

As Trade Marketing Category Lead you will be in charge of trade marketing strategy and tactics​​​​​​​development for marketing, SF and KAM teams.

What You’ll Do

Launch excellence

·  Providing best in class launches support (building the DI and relevant plan for plan achievement).
·  Forecasting of demand, plan and provide tracking of launch execution).

Brand plans development and execution

·  Ownership of sufficient promotion plan across Russia. Providing the competitor analysis to internal stakeholders.
·  Insights hunt and understanding of the switch potential, which leads to action plan.
·  Driving the innovation and leadership at point of sales.
·  Providing executional excellence at the point of sales via regular feedback collection and field.
·  Providing report on plan/fact of the activities.

S&OP process

·  Preparation slide decks for reviews with in-depth analysis of current retail situation, forecasts, gaps and gaps mitigation.
·  Verification of forecast, input on trade promotion, PhCh Plan achievement.
·  Bottom-up forecast development.

Category leadership and Customer expertise

·  Develop Category and Shopper strategies to assist shopper with integrated solutions in support of key business building initiatives.
·  Expert in Analysis of Retailer Point of Sales data as well as syndicated data sources complimentary to sales, leading to insights and business recommendations.
·  Develop strong working relationship with Key account management team and other cross functional partners.

Market trends and consumer insight hunting

·  Reporting on data and industry trends relating to trade categories.

Key Requirements

·  Higher education
· 
3-5 years of related experience

· 
Excellent communication skills

The stated job description, as well as the list of job requirements, is not complete.

This position opens for staff replacement.

     

The base pay for this position is
N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Advertising/ Promotion (Communications)

     

DIVISION:

EPD Established Pharma

        

LOCATION:

Russia > Moscow : Metropolis Business Center

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

No

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Not Applicable