Marketing Executive, SEAO
Singapore, SINGAPORE Marketing
Job description
« Always do better than necessary » is not only our founder’ s motto;
it is also the mindset that drives us every day to do what has never been done before!
Have you ever thought about becoming a member of the Piaget Family?
If you are:
· A Marketing enthusiast with a strong creative mindset and entrepreneur spirit
· Excited to boost the performance of our Maison through efficient & effective processes
· A team player who likes to work with cross-functional teams over several markets
Then you must be the right talent to join Piaget as Marketing Executive, South East Asia & Oceania, based in Singapore!
Responsibilities include:
Partner to localise and execute Marketing Plan
· Optimize & implement marketing plan including PR, Media & Communications, Brand Experience & Events and VM at a Regional & Local Level
· Partner with Regional Marketing & Communications manager to validate marketing plans, proposals, approvals & post reports
· Ensure all monthly invoices & expenses are actualised according to budget monthly phasing according to Richemont policy
PUBLIC RELATIONS
· Prepare and send out Press Releases and Assets to relevant parties, according to PR Calendar
· Coordinate product consignments for press shoots with PR Agencies, Retail Teams and Security
· Support with sharing brand product information and assets according to press requests
· Manage data from DMR platforms and consolidate monthly PR reports, in partnership with PR Agencies
· Support coordination of deliverables for any Celebrity partnership (social posts, product shoots, event attendance, etc)
MEDIA & COMMUNICATIONS
· Brief artworks for media deliverables (OOH, print advertisements, digital banners, etc) on Picto platform
· Liaise with media agencies to ensure timely delivery of media plans, media reports and necessary artworks
· Support Marketing Manager with consolidating necessary information for media reports
CLIENT BRAND EXPERIENCE & EVENTS
· Support and coordinate local needs and requirements for Client events (e.g. In boutique Events, Partnership Events, High Jewellery Event)
· Plan & execute Experiences & Events with careful consideration of the business objectives, client journey & brand guidelines.
· Execute according to global branding guidelines leveraging regional templates provided
· Support on all event elements including Conceptualization, F&B, Client Treatment, Gifting, Logistics etc. according to guidelines – set up, F&B vendor, florals, apt set up etc
· Manage all assets for experience events into SEAO folders to support SEAO marketing team
· Handle submission application work permit to the building/mall management.
· Support to collate all required data post experience to support Marketing & Communications Manager compile into post report.
VISUAL MERCHANDISING
· Execute Seasonal Boutique Animation for boutiques across region with direct & partner markets
· Ensure all visual elements of the boutiques are meeting Piaget quality standards & guidelines implemented by regional team
· Manage VM inventory
· Manage seasonal execution of florals for store implemented according to Regional Guidelines
· Partner closely with Boutiques VM champions to ensure elements meet business needs
Required Competencies
· 3 years+ relevant experience preferably in the luxury industry. Preferably from Watches & Jewellery
· Creative, pragmatic, and proactive. Detail-oriented, strong in project management.
· Strong communication skills with ability to influence stake holders.
· Good decision-making skills with experience in planning, organizing, as well as problem-solving skills.
· Team player with high level of integrity. .buttontext7c51ef0b5c8de17e a{ border: 1px solid transparent; } .buttontext7c51ef0b5c8de17e a:focus{ border: 1px dashed #978859 !important; outline: none !important; }
«Always do better than necessary» is the motto which drives all of us to deliver the most extraordinary creations.
So are you ready to join the 5th generation of the family and ignite golden moments amongst our people?
We can’t wait to welcome you!