Director of Sales and Marketing

Job description

We are looking for a Director of Sales and Marketing to join our pre-opening team at Hyatt Regency Lagos Ikeja

Expected to open 2025, Hyatt Regency Lagos Ikeja is ideally located in the serene GRA and just moments away from Murtala Muhammed International Airport. Hyatt Regency Lagos Ikeja is a premier hotel in Lagos, Nigeria, offering the perfect blend of convenience and elegance where our guests feel comfortable, connected, and encouraged to be their best selves because they are welcome and relaxed in our care.

Hyatt Regency hotels and resorts are founded on openness—our colleagues consistently serve with open minds and open hearts to deliver unforgettable celebrations, effortless relaxation and notable culinary experiences alongside expert meetings and technology-enabled collaboration.

About the role

The Director of Sales and Marketing plays a fundamental role in driving the business growth and brand visibility of a company, especially within the hospitality industry. This position requires strategic oversight of both sales and marketing initiatives to ensure revenue targets are met and the brand remains competitive in the market.

Roles and Responsibilities:

· The efficient running of the department in line with Hyatt’s Corporate Strategies and brand standards, whilst meeting employee, guest and owner expectations.
· Defining target markets and develop a comprehensive pre-opening sales and marketing strategy.
· Leading efforts to build awareness of the hotel through digital marketing, public relations, and partnerships with local tourism boards, influencers, and media.
· Recruit, train, and lead the sales and marketing team, ensuring they are aligned with the hotel’s pre-opening goals.
· Set up sales processes, strategies, and targets for the team to secure initial bookings (corporate contracts, group bookings, events, etc.
· Build relationships with local businesses, corporations, travel agencies, tour operators, event planners, and other relevant stakeholders.
· Lead the development of the hotel’s online presence, including website, social media channels, and online travel agencies (OTAs).
· Work closely with the hotel’s General Manager and operations team to ensure that the guest experience matches the promises made through marketing.
· After opening, monitor the performance of all sales and marketing efforts, adapting strategies as needed to ensure continued growth.
· Build and nurture long-term customer relationships to drive repeat business and loyalty.

Desired profile

Qualifications :

·  Previous experience as a Director of Sales and Marketing or similar position
·  Pre-Opening experience is an advantage
·  Knowledge of the local market is essential
·  Strong leadership and team-building abilities.
·  Expertise in market analysis, strategic planning, and revenue management.
·  Excellent communication and networking skills.
·  Digital marketing proficiency, including online sales channels and social media.

If this sounds interesting, we look forward to hearing from you!

Care Connects us at Hyatt - we open doors, we welcome you and we care.

And we offer a great range of benefits, including:

·  Long term career growth opportunities
·  A motivated and connected team
·  12 complimentary nights (per year) in other Hyatt properties around the world as well as colleague rates and discounts
·  And a company that truly cares

Be part of something bigger. Make a difference in the lives of those around you. Join a company that values empathy, wellbeing, respect, integrity, experimentation, inclusion. Discover why Hyatt is consistently ranked as one of the world's best places to work.