Global Social Media Manager (m/f/d)

Job description

JOIN THE TEAM

Agriculture is all about balance. In our division Agricultural Solutions, we connect innovative thinking with practical action to find the right balance for success - for farmers, agriculture and future generations. With seeds and traits, crop protection and digital solutions, we help farmers produce food more efficiently, protect the land and meet the needs of society.

RESPONSIBILITIES

In our global Digital Farming division, you will work in a highly dedicated, international and passionate team on various aspects of data and technology with a focus on developing more sustainable agriculture.

·  In your new role you develop and execute social media strategies that align with the company's goals and objectives.
·  You create engaging content tailored for each platform and target group for global xarvio social media channels, currently Facebook, YouTube, LinkedIn, Instagram & X.
·  Besides own channels, you define engagement strategy and drive implementation for relevant 3rd party channels, such as agricultural media, partners or influencers.
·  Additionally, you set and analyse budgets and performance KPI's as well as respond to comments, messages, and inquiries.
·  You encourage and support implementation of local social media initiatives in our main countries and identify global/regional trends to improve xarvio communications continuously (also with the help of external partners).
·  Last but not least, you contribute to overall xarvio branding and communications strategy development and you identify global and regional trends and best practices to improve xarvio communications continuously.

QUALIFICATIONS

·  university degree in marketing, communications or related fields
·  3 years of professional experience in Social Media
·  experience in agriculture or a related industry
·  international project management and coordination skills across internal and external stakeholders
·  very good communication and teamwork skills
·  fluent communication skills in English, German is a plus

BENEFITS

·  inspiring networks for the development and implementation of your ideas (e.g. Women in Business)
·  learning opportunities for your professional and personal development
·  location-specific preventive services (e.g. medical check-up or flu vaccination) to support your health
·  30 days of vacation as well as the possibility of special leave and sabbatical model
·  mobile working in Germany
·  flexible working time models (e.g. part-time employment or job sharing)
·  free Deutschlandticket and attractive leasing options for your personal job bike
·  subsidies for moving costs, parking fees and lunch

ABOUT US

Do you have any questions about the application process or the position? Please reach out to: Lennart Boudgoust (Talent Acquisition), lennart.boudgoust@basf.com, Tel.:+49 30 2005-56521

First information about our application process can be found here: http://on.basf.com/applicationprocess .

xarvio Digital Farming Solutions powered by BASF is at the forefront of the digital transformation of agriculture optimizing crop production. xarvio offers digital products, based on a global leading crop model platform, which deliver independent field-zone-specific agronomic advice enabling farmers to produce their crops most efficiently and sustainable. The xarvio products FIELD MANAGER and HEALTHY FIELDS are being used by farmers in multiple countries across the globe. Working at BASF Digital Farming GmbH is equally as innovative as our products: we have a global network and work with agile methodologies in a start-up atmosphere. Join our team! Learn more about xarvio at www.xarvio.com or visit any of our social media channels.

At BASF, the chemistry is right.

Because we are counting on innovative solutions, on sustainable actions, and on connected thinking. And on you. Become a part of our formula for success and develop the future with us - in a global team that embraces diversity and equal opportunities irrespective of gender, age, origin, sexual orientation, disability or belief.