Cluster Marketing and Communication Manager

Job description

Company Description

"Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Ability to make a difference through our Corporate Social Responsibility activities, like Sustainability at the heart of everything we do. 

Discover the life that awaits you at Accor, visit https://careers.accor.com/
Be All You Are, Work With Purpose, Enjoy and Feel Valued, Grow and Create Your Path! #HOSPITALITY IS A WORK OF HEART"

Job Description

·  Create strategies and go beyond traditional marketing practices and understand the digital customers.
·  Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
·  Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
·  Be actively involved in SEO efforts (keyword, image optimization etc.)
·  Prepare promotional emails and organize their distribution through various channels.
·  Provide creative ideas for content marketing and update company’s social media platforms.
·  Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
·  Acquire insight in online marketing trends and keep strategies up-to-date.
·  Maintain partnerships with media agencies and vendors.

Additional Information

Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.