Sales & BD Representative

Job description

About

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Job Description

N.B: You will be working exclusively on the Cede Hub / Off-chain Organic Volume for Token Issuers product, at least at the beginning.

Mission

· 
Reach:

·  Identify and engage potential acquisition funnels (Market Makers, Launchpads, VCs, CEX listing managers, Marketing companies,…) and clients (token issuers)
·  Establish outbound and inbound strategies depending on targeted personas
·  Build relationships with stakeholders (networking conferences, irl meetings,…)
· 
Nurturing:

·  Develop and maintain acquisition funnels for new inbound introductions
·  Understand and address client pain points and showcase our solution through case studies/testimonials
·  Develop our internal understanding of the market (ex: refine our client personas, wash trading case studies, CEX listing required KPIs, CEX delisting KPIs, …)
· 
Closing:

·  Lead pricing discussions with prospects and tailor proposals to meet client needs
·  Work with our legal/operational team to draft contracts and initiate signing
·  Ensure we receive initial rewards and payments
· 
Post-closing:

·  Ensure the token issuer is satisfied with the launched campaign by gathering honest feedback. Act promptly to resolve any issues or concerns raised by the client.
·  Monitor liquidity performance on the exchange’s order books and ensure campaign goals are met.
·  Investigate underperforming campaigns by engaging power users and coordinating with market makers to adjust spreads and liquidity.
· 
Prepare for new trading campaigns by:

·  Collaborating on social media posts and promotional activities.
·  Setting up trading rules and providing ongoing support for the partner’s social strategy.
· 
Provide regular updates and reporting to clients on campaign results.

· 
Community engagement with our traders userbase (daily interactions, feedback loop,…)

Outcomes

We are looking for a passionate and hungry sales/biz dev to help us:

· 
Solidify relationships with our acquisition funnels and expand our sales pipeline

· 
Enhance our sales conversion rate

· 
Boost our MRR

· 
Grow our number of traders/participants

Preferred Experience

Requirements

· 
Web3 Knowledge: A foundational understanding of Web3 concepts, including market makers (MM), CEX-DEX relationships, and token issuers' needs. Candidates should be able to grasp these concepts quickly, even if not deeply experienced.

· 
Sales Experience: Proven track record in sales, that will particularly help in managing and closing multi-week campaigns (3-4 weeks) that lead to recurring revenue (MRR/ARR) with Cede Labs.

· 
Language Proficiency: Fluency in English is essential, both written and spoken.

· 
Personality Traits:

·  Energetic, approachable, and charismatic on calls. Must know how to sell themselves before selling the product. Building strong rapport with clients is key to securing deals and fostering long-term relationships.
·  Direct and persuasive, with the ability to guide clients toward solutions that align with their needs, even if the client is initially hesitant.
·  Hungry, competitive, willingness to be the best and push your KPIs and the company’s KPIs to the top
· 
Availability and Organization:

·  Willingness to work weekends during campaigns to accommodate client needs, such as adjusting goals, updating campaign parameters, or managing CEX integrations.
·  Highly organized, capable of managing multiple campaigns, scheduling calls, documenting interactions in CRM tools, and ensuring no delays in communication.

Nice to have

· 
Advanced Web3 Knowledge: Deeper expertise in finance-related Web3 topics, including the operations of market makers and token dynamics.

· 
Partnership Development Experience: Background in building partnerships with key Web3 stakeholders like market makers, launchpads, or exchanges.

· 
Multilingual Abilities: Fluency in additional languages to cater to a global client base.

· 
CRM Expertise: Familiarity with CRM tools and systems to efficiently manage sales pipelines and client relationships.

· 
Event Participation: Experience in representing companies at industry events, panels, or hackathons to promote products and network with potential partners.

Recruitment Process

· 
First interview to get acquainted, learn about your background, and see if our values align

· 
Second interview to discuss practical exercises, to evaluate your understanding of our product and GTM, and your Web3 knowledge.

· 
Final interview to give you feedback, introduce our work method, and answer your questions

Additional Information

·  Contract Type: Full-Time
·  Location: Paris
·  Possible full remote