Marketing Executive

Job description

SUMMARY :

Support the APAC Marketing Team in driving marketing strategy and action plans to brand campaigns and product launches to achieve business objectives across channels. The job holder will be responsible for supporting on executing local marketing and communications strategies, coordinating both online and offline communications activities across channels, with the ultimate goal of driving the brand proposition.

 

RESPONSIBILITIES:

·  Liaise with the PR and media agencies to implement all the marketing activities
·  Monitor and coordinate PR samples across APAC
·  To consolidate and provide appropriate materials to media agency or press and monitor the editorial write-ups and advertising materials
·  Deliver the translation of content and communication materials in English, Traditional Chinese and Simplified Chinese
·  Consolidate and monitor PR KPIs and monthly reporting
·  Provide logistic and on-site support for all events and pop up.
·  Support marketing needs from Travel Retail and wholesale partners including provision of communication materials, media, and events
·  Compile and prepare post-event analysis and feedback
·  Maintain a clear and organized filing system
·  Assist in managing and coordinating plans, all reporting and documentation
·  Process PO creation, invoice management and support accounting processes
·  Assist in projects and perform ad-hoc duties as assigned.

 

REQUIREMENT:

·  Degree in Communications / Public Relations / Journalism / Marketing or a related discipline
·  A minimum of 2 years' relevant experience in public relations, marketing communications or event management, preferably in brand marketing, luxury industry is preferred
·  Hands-on experience in event management, public relations (in-house or at public relations agency) is an advantage
·  Delivery focused with a strong ability to multitask, organize and prioritize
·  Strong communication skills with the ability to work effectively with internal and external partners
·  Proven flawless project management experience and strong organizational ability
·  Proactive and self-driven
·  Thrive in a fast-paced and high-pressure environment with the ability to respond to change in pace and priority
·  Excellent oral and written communication skills in English, Mandarin and Cantonese is mandatory