CA_ Supervising Associate_Writing(Social Media Content Writer)

Job description

The fitment will be aligned to the Digital and Social Media competency within BMC Agency. The candidate will work closely with GDS Brand Marketing & Communications team and will be involved in the development of key social media assets EY’s digital channels. The applicant will work closely to enable content creation in alignment with the EY’s marketing priorities.

Content & Channel

·  Monitor and advise on EY’s thought leadership content
·  Develop and plan content for key initiatives and campaigns associated with BMC
·  Develop and advise on new content approaches for channels
·  Ensure content is planned and scheduled in EY's social media management tool

Strategy support

·  Support in implementing strategies for major brand initiatives and campaigns
·  Assist with management of social media advertising strategies for channel
·  Evaluate social media marketing data and develop ROI strategy for key stakeholders

Reporting and Analytics

·  Create and disseminate key reports to BMC marketing team
·  Work on daily monitoring and engagement of the EY accounts

Leadership and Collaboration

·  Must be able to perform successfully in a fast-paced, intellectually intense, service-oriented environment and to interpret rules and guidelines flexibly to enhance the business and in keeping with EY’s values and culture.
·  Experience working successfully within a complex matrix structured organization is essential

·  Proven passion and extensive knowledge of social media
·  Experience with Social Media Management Systems (e.g. Sprinklr, Hootsuite, Spreadfast, etc.)
·  Meticulous attention to detail, organized, and strong project management skills
·  Ability to think critically, analyze information, and make actionable recommendations
·  Demonstrated skill in multi-tasking in a fast-paced, changing environment
·  Affinity for learning new technologies and skills
·  Self-starter who can work independently and possesses good balance between initiative and collaboration
·  Photoshop skills (not required but highly preferable)