SENIOR TRADE MARKETING AND MERCHANDISING EXECUTIVE

Job description

Job Responsibilities

Purpose: To ensure to provide a best shopping experience at selling points

Principle Accountabilities: Overall responsibility for POS & brand visibility management

Main Responsibilities:
POS management
- Support all 3 brands for POP / demonstration material development
- Align with manager on POS element guideline for production arrangement
- Brief production house to deliver quality POP / demonstration materials
- Work closely with marketing team for implementation of retail shops visual merchandise display, POP display
- Arrange POP delivery to promoter team / store to deliver timely execution

Merchandising management
- Build a good relationship with store manager / supervisor to ensure perfect execution and improve our brand visibility in stores
- Negotiate the best visibility locations for our products directly with store manager / supervisor
- Daily stores visit to maintain high standard of our brand and product presentation per merchandising guideline
- Observe consumer profile, store traffic and pattern to propose the best location for our brand merchandising
- Check listing status for our products, category and competitor on every store visit
- Identify and propose listing opportunity to sales team
- Discuss with promoter team on improvement of merchandising plan

Administration management
- Prepare all demonstration materials for brand events
- Road Show / event set up and on-duty
- Support events for key accounts and major dealers
- Support the execution of brand engagement events in various scales and formats

Job Profile

Qualifications & Experience:
Essential:
- Good interpersonal skill
- Strong team work spirit
- High standard of merchandising requirement
- Strong executor
- Passionate and be open-minded
- 3-5 years of shop / front-line working experiences
- Solid experience in managing vendors from production sites
- Good spoken & written English & Chinese

Desirable:
- Solid frontline sales or retail experience

We are an Equal Opportunity Employer, we reject and condemn any form of discrimination including discrimination based on age, gender, sexual orientation, health, race, nationality, cultural background, political opinions and religious beliefs, and membership of associations and trade unions.