AppD Manager/Sr. Manager, Channel Marketing Programs - AMER (4523)

About Us

AppDynamics is uniquely positioned to enable enterprises to accelerate their digital transformations by actively monitoring, analyzing, and optimizing complex application environments at scale which has led to prov

AppDynamics is the Application Intelligence company. With AppDynamics, enterprises have real-time insights into application performance, user performance and business performance so they can move faster in an increasingly sophisticated, software-driven world. Our integrated suite of products is built on our innovative, enterprise-grade App iQ Platform that enables our customers to make faster decisions that enhance customer engagement and improve operational success and trust with the Global 2000.

Overview

AppDynamics is looking for a channel/partner marketing leader to help support our growing business needs building scalable marketing programs for our channel partners.

• Build out a scalable channel program strategy to enable partners through various marketing formats (digital/events/webinars)
• Help design then drive the usage of campaign and event in a box tools with reseller marketing teams
• Be a critical partner providing marketing guidance and direction to the AppDynamics Channel Account Managers and their top channel partners
• Support the revenue and pipeline goals aligned for the channel organization
• Work in collaboration with AppD regional field marketing organization & Cisco Partner Marketing sharing knowledge and working to leverage/scale each other
• Manage MDF budgets for Titans and Pioneer partners as well as regional budget
• Monitor and report ROI and progress on all Channel marketing programs

Requirements

• Minimum of 3-5 years of experience in technology b2b marketing
• Exposure and experience working with technology channel resellers
• Experience managing events
• Experience with driving communications, enablement, content strategies to a sales oriented audience
• Experience with other demand generation programs beyond events to/with partners (e.g., webinars, emails, asset/content whitelabeling)
• Experience managing an MDF program
• Comfortable with 25% travel
• Experience managing a budget and the process (e.g., invoices, approvals, legal) that goes with it
• Highly organized, strong attention to detail
• Able to work in a fast-paced, highly matrixed organization
• Comfortable in an environment where change is a constant
• Clear, thoughtful communicator (verbal and written)
• Eager to roll up your sleeves and get it done
• Seeking opportunity to work hard, learn, grow and be passionately curious on how things work
• Working knowledge or ability to learn how to use GSuite, Marketo, Salesforce.com, Excel, PowerPoint
• Specialist / Manager grade depends on years of experience

Culture

We're proud of our award winning culture at AppDynamics, and offer perks like 100% paid for benefits, including medical, dental, vision, life insurance. AppDynamics is proud to be an equal opportunity workplace. We appreciate and celebrate differences, and believe a diverse workforce benefits our employees, products and customers.

Just a note

Note to Recruiters and Placement Agencies: AppDynamics does not accept unsolicited agency resumes. Please do not forward unsolicited agency resumes to our website or to any AppDynamics employee. AppDynamics will not pay fees to any third party agency or firm and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes received will be considered property of AppDynamics.

AppDynamics is anequal opportunity employerand considers all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other unlawful factor. AppDynamics complies with allapplicable laws, including those regarding consideration of qualified applicants with criminal histories (such as the San Francisco Fair Chance Ordinance). If your disability makes it difficult for you to use this site, please contactrecruiting@appdynamics.com. AppDynamics participates inE-Verify.