Banyan Tree Strategic Partnerships & Raffles Brand Marketing

Job description

Key tasks

Overview:

Support the VP Raffles Brand and Strategic Relationships located in Singapore to operationally manage from Paris the strategic partnership between Banyan Tree and Accor. Project manage on the integration and collaboration strategy and plan for the strategic partnership. The person will support the VP to leverage Accor distribution, loyalty, sales and marketing platforms to deliver incremental performance to Banyan Tree. The individual will provide regular communication on the performance, value and development of the strategic partnership to both parties and ensure that operational standards and brand integrity of Banyan Tree hotels operated by Accor are met.
The intern will also report to the Raffles Senior Brand Manager and collaborate with him for program and digital related topics.

KEY RESPONSIBILITIES:

• Represent Banyan Tree brands in Paris within Accor headquarters.
• Project manage all integration initiatives to ensure timely completion, within budget.
• Collaborate with Accor distribution, loyalty, sales and marketing functions to animate and deliver incremental performance to Banyan Tree.
• Facilitate and organize bi-weekly collaboration calls/meetings to review progress and identify new collaboration opportunities.
• Collaborate with Accor and Banyan Tree operation, design, procurement and HR teams in Asia and EMEA to coordinate the opening of the first Banyan Tree Hotel managed by Accor: Banyan Tree Doha
• Build up a procedure and a critical path to facilitate and support upcoming Banyan Tree openings managed by Accor.
• Assist the VP Raffles Brand and Strategic Partnerships by managing her travel agenda, meeting planning and other daily tasks related to Banyan Tree or Raffles.
• Produce monthly Performance reports and master presentations on the strategic partnership with Banyan Tree.
• Work with Accor finance to develop financial governance, reporting, regional/corporate accounts, and functional billing process for Banyan Tree.
• Produce quarterly Stakeholder Communications on Strategic Partnership.
• Build an operational repository for Banyan Tree brands to provide Accor operations with all brand guidelines, reference materials and collaterals to support the implementation of brand programs.
• Provide regular updates on relevant developments within Banyan Tree and Accor to both parties.
• Assist with budget processes associated with the strategic partnership.