Digital Communication and Content Professional

• Develop and execute the digital communications strategy for Siemens Türkiye based on user experience and social community management skills to strengthen Siemens Türkiye digital presence. 
• Responsible for managing demand generation campaigns, company web pages, digital engagement.
• Ensure management of digital and social media ads KPIs, benchmarking, and analytics.
• Enhance the Website performance by utilizing SEO and user experience best practices.
• Develop and execute demand generation/email marketing campaigns utilizing Eloqua and other marketing automation tools. Possess knowledge of and expertise in PPC / Google Ads, SEO, GA4, Adobe Analytics, Eloqua.
• Develop and execute paid social media campaigns and continuously provide recommendations to improve performance.
• Craft compelling and humanizing stories to connect with our audience across diverse channels, infusing relatable experiences into the content narrative.
• Manage editorial calendars to ensure the timely creation of stories aligned with the organization’s mission and values. 
• Seamlessly integrate SEO optimization into storytelling, staying abreast of industry trends to enhance discoverability. 
• Foster collaboration with cross-functional teams, weaving their unique narratives into our content strategy. 
• Stay on the pulse of industry trends, competitors, and relevant topics, transforming insights into engaging stories. 
• Cultivate and maintain a consistent brand voice, ensuring that our stories resonate authentically with our audience. 
• Analyze performance metrics, translating data into actionable insights to refine our storytelling approach. 
• Contribute innovative ideas that push the boundaries of traditional content, embracing emerging formats and technologies.

What you need to make real what matters.

• Innovative approach towards projects/assignments 
• Excellent written and verbalcommunication 
• Content and demand, lead generation
• Deep knowledge of Digital Engagementtools 
• Ability to work independently, while also functioning andcontributing as part of a team
• Collaborativeapproach, sharing, being a team player
• Content development and storytellingskills, with the ability to take technical information and deliver digitallyengaged content.
• Digital Communication and Content Professional
• Experience: At least 3-5 years 
• Qualifications: Any Graduates/ Graduate / BC in Communications / Digital Communication
• Preference: Prefer candidates experienced in B2B communications.