Senior Manager, Media & Digital - Canada/LATAM

Job description

Are you a good match?

 

You possess extensive experience in integrated Media from an agency or luxury retailer, with a preference for Spanish fluency and LATAM experience. You are proactive with strong leadership abilities to lead meetings with key stakeholders including HQ, Media agencies, and cross-functional teams, develop strategies, and serve as a market ambassador. Your proven project management skills, excellent presentation, and communication abilities highlight your passion and curiosity for emerging media and digital trends within luxury retail.

 

What are we expecting from you?

 

Reporting to the AVP, Media & Digital, you will lead the execution of the Media strategy for the Americas markets, including Canada, Brazil and Mexico. You will be collaborate cross-functionally with Retail, E-Commerce, Marketing & Communications teams to enhance awareness and achieve eBusiness goals through a locally adapted integrated Media strategy.

 

In this role, you will:

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Lead Media strategy across three markets, adapting global guidelines to local market needs across all media channels.

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Collaborate with cross-functional teams to define strategy, priorities, and the optimal Media mix for both local and national markets.

· 
Evaluate Media campaigns and formulate clear conclusions along with actionable recommendations and optimizations.

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Responsible for overseeing all program executions, including developing briefs, managing campaign timelines, and allocating resources efficiently.

· 
Monitor Media performance, develop a measurement plan and KPIs for awareness and E-Commerce objectives, drive E-Commerce growth, propose new opportunities, and collaborate globally on testing plans.

· 
Develop and expand SEM across Google and Social Search, define annual traffic plans and projections, and analyze consumer-driven search behaviors.

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Responsible for effectively communicating local culture and Media concepts to internal stakeholders, cultivating publisher relationships, and leading weekly meetings to report upcoming campaigns, performance, and new opportunities.

More than a role…we recruit for a career!

 

By joining Van Cleef & Arpels, you will be part of a Maison where employee career development is at the heart of our ambition. Upon your arrival, you will be immersed in our enchanting world with trainings on our history, know-how as well as trainings about our creations.

 

The recruitment process:  

 

Please submit an application on-line. If your profile matches our search criteria, you will be contacted by the Talent Acquisition team for an interview. The recruitment process will consist of several interviews at various levels of the organization.  Applicants must have valid work authorization for employment in the USA. Salary will be negotiated based on skills and prior work experience.

 

Richemont offers a generous compensation and benefits package for eligible employees.

 

We Offer:

 

Employee wellbeing is a top priority at Richemont. We offer a comprehensive benefits program to support employees and their loved ones. Our core benefits include medical, dental, and vision programs. Health savings and flexible spending accounts are also available. The company offers income protection solutions including life insurance, disability benefits, and 401(k) with employer match. Understanding the importance of work-life balance, our total rewards include paid time off, a wellness reimbursement benefit, and access to the employee assistance program. Employees are encouraged to make a difference in their local communities with volunteer days off, supporting initiatives that drive change.

 

Expected Salary Range: $130k - $140k

 

This role is eligible for annual bonus.