Marketing & Communications Assistant, Intern (Jan - Jun 2025)

Job description

Key responsibilities

CLIENT EXPERIENCE (50%)

·  Provide support to extract and analyze regional database (reporting and analytics) via Salesforce
·  Assist to monitor and analyze CRM results to provide recommendations / actions to develop customer database
·  Implement and follow up of regional CRM E-card planning
·  Assist on developing and implementing regional clienteling strategy (i.e. gifting, client treatment)
·  Create and follow up on CRM Campaigns: (emailing, event, retail activation)
·  Manage all client extractions, campaigns and reporting on CRM Program
·  Support on management of clienteling app (The View, contact occasions)
·  Support with CRM x Retail operations tasks
·  Administrative support (user management, invoicing)
·  Coordination and management of ad-hoc projects

 

TRADE MARKETING & EVENT (25%)

·  Support organization and implementation of all brand events: logistic arrangement, idea generations, sourcing of vendors, etc.
·  Provide support on POSM annual order ordering, inventory management, logistics arrangement and reporting for the region
·  Provide support on VM related topics (i.e. POSM & lightbox rollout and report compilation)
·  Support local production of gifting collaterals (vendor sourcing, negotiation and implementation)
·  Provide administrative and project support, including invoice processing via SAP and tracking and expense management
·  Coordination and management of ad-hoc projects

 

PR & COMM (15%)

·  PR evaluation monitoring & analysis (clipping evaluation) via the DMR platform, including competitors’ analysis
·  Assist with photoshoot arrangements & provide on-site support when necessary
·  Assist in media post-buy report and post-event clippings report
·  Support on coordination and implementation of local PR activations (Press events, gifting), including delivery arrangement
·  Support on media enquiries and ensure the press list is kept up-to-date
·  Management of brand asset library such as downloading of imagery and videos.
·  Provide administrative support: Manage the onboarding of new vendors (vendor creation), PO creation and invoice processing, close tracking to ensure timely payment
·  Work closely together with the regional marketing teams to deliver monthly reporting on the regional marcom strategies to the regional team members
·  Coordination and management of ad-hoc projects

 

STORE DESIGN & PLANNING (10%)

·  Provide administrative support: Manage the onboarding of new vendors (vendor creation), PO creation and invoice processing, close tracking to ensure timely payment