Market Development Specialist - Storage

Job description

Job ID 1033646 Date posted 10/31/2018 Primary Location Roseville, California, United States; Plano, Texas, United States; Austin, Texas, United States; Houston, Texas, United States Other location Roseville,California,United States of America;Houston,Texas,United States of America;Plano,Texas,United States of America;Austin,Texas,United States of America Job Category Marketing Schedule Full time Shift No shift premium (United States of America)

Hewlett Packard Enterprise is looking for a Marketing Specialist to join our Enterprise Group North America Marketing team to drive pipeline for the HPE Storage product portfolio including Nimble Storage and 3PAR. The Marketing Specialist works closely with a team of Marketing Managers and with their sales counterparts to build and manage in-region demand through lead generating programs and events. This position will focus on executing marketing activities and providing support for all sales channels with aligned marketing activities.

Key Attributes

• Superb communication and analytical skills.

• Excel in a fast-paced environment and drive to exceed goals.

• Ability to shift gears quickly, and come up with a new approach and renewed energy to tackle any challenge.

• Demonstrate strong project management experience including the ability to independently prioritize, track complex and/or competing schedules, proactively anticipate and complete tasks, and self-initiate programs. 

Responsibilities

Primary duties include executing marketing plans that align with HPE’s strategic go-to-market programs, reporting against these plans, and increasing the quality and innovation of the efforts. Secondary responsibilities include ongoing sales and partner communications, marketing tactics for enablement, supporting in-region events and tradeshows, and sharing best practices with the team and across sales regions.

Creativity & Innovation:

• Adapt company messaging to field-oriented deliverables, compelling customers to engage in HPE programs.

• Identify new approaches and considerations in crafting programs to attract enterprise customers.

Sales Engagement:

• Ability to work with direct sales and partner sales teams to ensure their engagement and support of key events and field-related activities.

• Build rapport and provide excellent customer service to your internal and external partners.

• Use your organizational skills to create a productive workflow that the larger team can understand and follow efficiently.

Event Management:

• Manage successful execution of conferences, trade shows, hosted events, and customer events, including logistics, traffic-driving strategies, social media, catering, materials, shipping, giveaways, and staffing.

• Select event venues and negotiate competitive sponsorship agreements with vendors.

• Provide onsite event management or staffing as needed.

• Manage and track contracts, purchase orders, expense reports, and invoices.

• Work effectively with technology partners and resellers to share costs and increase exposure.

• Manage event follow-up activities such as emailing, lead loading, payment, invoicing and reporting.

Salesforce Program Management:

• Based on existing email, page, and campaign templates, develop and execute programs in support of events and promotions.

• Deliver Salesforce.com reporting at a campaign and territory level.

• Work with Marketing Managers on list alignment, post-activity reporting and uploading.

Requirements

• Bachelor’s degree in Marketing, Communications or related area of study

• 3-5 years of experience in Marketing roles

About Nimble Storage:

Nimble Storage develops predictive all-flash and hybrid-flash storage solutions that provide fast and reliable access to data. Nimble Storage was acquired by HPE in April 2017 and operates as part of the HPE Storage business. The acquisition of Nimble strengthened HPE’s leadership in Hybrid IT and created a comprehensive, leading-edge storage portfolio by bringing together Nimble’s predictive flash offerings with HPE’s 3PAR, SimpliVity and MSA products.

Hewlett Packard Enterprise is EEO F/M/Protected Veteran/ Individual with Disabilities. HPE will comply with all applicable laws related to the use of arrest and conviction records, including the San Francisco Fair Chance Ordinance and similar laws and will consider for employment qualified applicants with criminal histories.