Media Executive
Panama City (Distrito de Colón)
Job description
MEDIA EXECUTIVE
Location : Panamá, Panamá City
Reports to : Media Coordinator
Contract : Full-time and permanent position
YOUR ROLE @CHANEL
In this role you will provide administrative and strategic support to the Media Coordinator. Your mission is to follow up and track projects to ensure efficiency and effectiveness according to brand guidelines.
WHAT IMPACT YOU CAN CREATE AT CHANEL
As a Media Executive, you can make a significant impact on the company by:
· Support in the approval, planning and execution of media plans by campaign and formats such as: OOH, magazines, TV, cinema, etc.
· Review and follow up on the digital implementation per campaign for fragrance, beauty, fashion, and watches & fine jewelry.
· Provide strategic point of view according to brand guidelines to ensure premium and high-quality implementation for all media touchpoints.
· Ensure billing procedures run timely and smoothly
· Aid in the proofread and revision of contracts and agreements
· Conduct research to collect valuable data for media
· Ensuring that media investments are executed effectively, you can drive better ROI and ensure that campaigns are delivered within budget and on time.
· Leveraging performance data to continuously refine and improve media strategies will enhance the effectiveness of campaigns, resulting in higher engagement and visibility for the brand.
· Managing relationships with agencies and vendors effectively, you ensure smooth execution and high-quality media outputs, which will directly contribute to the success of marketing initiatives.
YOU ARE ENERGIZED BY
· Collaborating with cross-functional teams (local and regional) to drive impactful campaigns.
· Contributing to brand visibility and overall business success
· Optimizing media performance and driving measurable results
· Staying ahead of industry trends and implementing innovative strategies
· Building and maintaining strong relationships with vendors and media agency
· Continuously learning and adapting in the evolving media landscape
· Working in a dynamic environment, being the guardian of the brand’s equity in the digital and physical spectrum.
· Finding innovative ways engage audiences across different platforms.
WHAT YOU WILL BRING TO THE ROLE
· A deep understanding of media channels, formats, and platforms, with the ability to craft and execute impactful media strategies that align with brand objectives (Social Media Platforms, Web Proficiency, Team Coordination, Advertising, Copywriting, Content Creation, Public Relations and Brand Marketing).
· Strong organizational skills to ensure that all media campaigns are executed flawlessly, with an eye for quality and adherence to brand standards.
· 3+ as a social media specialist, demonstrated ability to communicate (verbally and in writing), present and influence credibly and effectively at all levels of the business.
· You are fluent both in English and Spanish.
· Bachelor’s Degree in Business Administration, Marketing, Industrial Engineering, Communications, or any related field. Master level appreciated.
· Excellent verbal and written communication with great presentation skills
· Demonstrable skills in Analysis Tools, Power Bi and project management.
· Strategic thinking
· Must be someone organized, resourceful, analytic, with numerical ability, and problem-solving oriented, with a clear communication, planning and decision-making skills.
WHAT YOU WOULD GAIN FROM THIS EXPERIENCE
· Tackle high-profile campaigns with innovative solutions, expanding your ability to think strategically and adapt in a dynamic environment
· A deepened understanding of consumer behavior across different regions and product categories, particularly in luxury and premium sectors.
· The opportunity to deepen your expertise in developing and executing large-scale media strategies that impact a global or regional audience.
WHAT YOU WILL LEARN / WHAT CHANEL CAN OFFER YOU
· Luxury Brand Expertise: Gain in-depth knowledge of the luxury market and the unique media strategies required to maintain Chanel’s premium positioning across multiple product categories.
· Advanced Media Strategy: Learn how to manage and execute high-profile media campaigns with a focus on innovation, efficiency, and delivering measurable results for a global luxury brand.
· Leadership Development: Chanel offers the opportunity to refine your leadership skills through collaboration with senior teams and mentorship programs, fostering your growth within the company and preparing you for future executive roles.
At CHANEL, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience and potential you could bring to CHANEL.