Deputy Head of Boutique

Job description

Key Responsibilities:  

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Sales Management 

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Drive and track sales on a daily / weekly / monthly basis.  

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Analyze variances against sales budget / forecast and take appropriate action. 

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Set targets for telephone calls, appointments and follow up sessions. 

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Liaise closely with Fashion Management to ensure that the assortment and stock are at optimal levels to achieve targeted sales. 

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Recommend incentive schemes to maximize sales performance. 

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Possess a solid understanding of all categories with more of a focus on overall sales performance for product categories instead of product knowledge.  Possess solid computer skills in Word/Excel and Powerpoint. 

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  Brand Image Management 

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Assist the BM to coordinate with VM team to ensure boutique VM is with company guidelines. 

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Assist the BM to ensure boutique image is always within company standards. 

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To work with BM and Operation Manager to ensure all exterior and interior façade is within company standards. 

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 To work with BM and Operation Manager to ensure daily, weekly and monthly boutique maintenances is followed and with company guidelines.  . 

 

 

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Operations Management 

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Design and review roster to maximize traffic demands / trading patterns. 

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Establish procedures to prevent theft / fraud in boutique and ensure staff are effective deterrents to thefts / security breaches. 

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Ensure all operational procedures regarding sales, discounts, transfers, stock adjustments and all policies are followed. 

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Liaise with other boutiques and warehouse to ensure a smooth and accurate transfer of stock when required. 

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Ensure daily sales and appropriate paperwork is accurately completed. 

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Report on customer trends / demands, competitor activity and merchandise movement to Fashion Management on a regular basis. 

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Assist the BM to ensure boutique VM is within company guidelines. 

 

 

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Service Management 

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Assist the Boutique Manager to monitor and evaluate the boutique's overall Customer Service level. Proactively builds trust and maintains good relationships with VIPs. 

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Assist the Boutique Manager to achieved existing clients spending/elevate existing clients to the next level.  

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Assist the Boutique Manager to recruit and retain new clients targets.