Copywriter

Job description

About

Good Brands is an ambitious project to build a new generation of digital first consumer brands, with modern values and distribution channels. At launch we are first targeting the skincare, household products and food supplements industry for the first phase, under the brand of typology.

Our ambition is to re-imagine the consumer industry, by changing radically how products are made and sold.

Founded by the serial entrepreneur behind Made.com, Ning Li, Typology is recruiting talents with a desire for change and making an impact. We are looking for candidates with a positive can-do attitude and ambitious mindset, who are passionate about writing and telling brand stories.

Job Description

We’re in search of a French language Copywriter to join our Brand team. In this role, you’ll report to the Head of Brand, and work closely with our Press, Social and Product teams to set the tone of voice for the brand and deliver impactful storytelling across our platforms. We’re looking for someone who is a beauty and wellness geek, who loves to deep dive into details, but who can write about them an appealing and accessible way.

·  Write engaging, punchy and concise copy across all brand touch points including website, product copy, emails, press and advertising including social ads, with the ability to optimise content for SEO.
·  Work with Social team to ensure the Brand tone of voice is translated and adhered to by Community Manager for organic social posts.
·  Build out the ambitious longer-form content strategy of the brand, with the goal of coordinating a team of freelance copywriters.
·  Research the beauty and wellness industries and transform studies and data into engaging copy.
·  Run AB tests on copy, analyzing and presenting results from these tests.
·  Working alongside the Art Direction team to develop visual assets to aid in your storytelling.

Preferred Experience

Please only apply if you are interested in a CDI as we will not be recruiting a freelancer for this role.

·  Experience: 3-5 years copywriting experience at an agency or in-house. Education: Bachelor in French or Journalism preferred.
·  Equivalent experience also accepted.
·  Exceptional writing and communication skills (please provide a portfolio of work you have done in the past).
·  Demonstrated expertise in SEO.
·  A clear understanding of the beauty industry Native French and a high level of English required.

Additional Information

·  Contract Type: Full-Time
·  Location: Paris, France (75013)
·  Education Level: Fourth-Year University Level
·  Experience: > 3 years