疫苗事业部-大区经理-深圳
Sunzhen (Weinan Shi) Sales
Job description
KEY ACCOUNTABILITIES
关键职责
(Listed key responsibilities, with clear action needed, achievement & delivery and how to meet the requirement Each responsibility needs to include time allocation(%), and total percentage should be 100%.)
(列举本工作的关键职责。对于每个关键职责,指出应采取的措施、将要达到的最终结果,以及如何完成该职责。需包括花在每种职责上的时间百分率。总百分率应为100 %。)
Responsible for establish and implement provincial / municipal business development strategies, lead the team to initiate the marketing activities and achieve the team’s goals of sales target, product promotion and market access.
制定、实施省/市业务发展策略,管理团队执行产品推广工作,达成团队工作目标。
· Develop regional sales strategies, as well as the product promotion and competition strategies, and align company’s primary strategy.
制定区域销售策略,以及各产品的推广和竞争策略,将团队的推广执行工作与公司策略目标相结合。
· Manage and guide the team members to visit local POV, CDC, and other medical care institution, deliver product information and promote products effectively, ensure the whole team to achieve the KPI of visiting target, the goals of product promotion and market access according to the assigned target and performance requirement.
管理和指导团队拜访所在地区疫苗接种点,疾病控制中心和其他医疗保健机构,传递正确有效的产品信息,推广公司疫苗产品,并且管理团队一致达到公司规定的日常拜访的KPI要求,并且达成团队年度设定的产品推广目标和销售目标,新市场的产品准入等主要工作。
· Manage and coach DSM/sales representative by co-visit, set job objectives for team members, and motivate them to fulfill their key accountabilities.
针对重要业务和需要指导地区经理/代表,进行协访并给予具体的指导,制定团队成员的具体工作目标并管理团队的执行工作。
· Establish long-term and productive relationship with key customers, deliver the company's policies and product information efficiently, build a solid and win-win relationship accordingly.
与关键客户建立长期和广泛的联系,将公司的政策和产品信息有效传达并建立稳固、共赢的合作关系。
· Complete team’s business planning and territory management on the basis of the company’s policies and market strategies, select target customer accurately, set territories reasonably, ensure team members to maintain customer information regularly; gathering market information, support related departments in the tendering and bidding activities.
按照公司推广政策的规定,做好团队整体的业务规划和辖区管理工作,准确的选择目标客户,合理地设定辖区,确保团队准确维护目标客户的信息,收集市场信息,支持相关部门完成招投标工作。
· Allocate personnel & territory and promotion activities rationally, ensure the effectiveness of execution by continuous follow up; analyze the rationality of resource utilization and input-output ratio, keep optimizing resource allocation to achieve the maximum utilization of resources.
合理分配辖区人员配置和推广活动,跟进团队的活动执行情况以确保活动的有效性,分析资源利用的合理性和投入产出比,持续优化资源分配和推广活动以达到资源的最大化利用。
Lead the team to initiate the promotion activity in professional way and comply with the proper codes of conduct.
管理团队执行专业推广,遵守正确的行为规范。
· Guide the team to possess the product characteristics and key information about the market promotion, pass the product knowledge test in order to promote products effectively and efficiently; perform professional and proficiently using the product knowledge in promotional activities, express products competitive advantage. Ability to apply business operation knowledge and management concepts to promotion activities and daily team management.
指导团队学习和掌握产品特性及推广的关键信息,通过相关产品知识考试;并且在推广活动中能够熟练运用产品知识进行产品宣讲,发挥我们的产品竞争优势。并且能学习医药行业的商业运营知识和管理学理念用于实际产品推广和团队管理工作。
· Ensure team members to comply with the codes of conduct specified in Employee Handbook, meet the requirement of SOP, ensure no violations while perform promotion activities; use all promotional materials and deliver product information in an appropriate and honest way according to the marketing strategies; circulate company’s policies effectively.
在执行日常推广工作中,管理团队遵守公司员工手册规定的行为规范,符合公司SOP要求,无违规违纪行为;并且在执行推广活动时,按照市场营销策略正确使用产品推广材料,正确有效传达产品信息。并且正确传达公司的各项政策。
· Monitor team promotional activities and expense reports to ensure the validity and existence of promotional activities
监督团队的推广活动与账单,以确保推广活动的真实发生
· Report adverse reaction events promptly in accordance with the company’s policies and assist relevant departments to dealing with it.
按照公司流程及时上报不良反应事件并协助公司相关部门处理。
Effectively communicate and collaborate with other departments, develop staff positively and keep team stable.
与公司其他部门有效沟通和协作;区域内部积极发展人员和稳定团队管理。
· Ability to communicate with different departments actively, timely, and effectively by varieties of communication to gain the support.
熟练运用多种沟通方式,主动同公司内部不同部门人员进行及时、有效沟通,获得其他部门或者人员的支持。
· Clearly understand the company's recruitment process, selection criteria and job qualifications for regional personnel at all levels, in order to keep the team stable in long term; ability to inspire team to work enthusiastic in stress or difficulty.
清楚了解公司的招聘流程,了解区域各级人员的任职要求和选拔标准,进行稳定有序的团队管理工作。并且在压力或困难的情况下激发团队工作热情。
· Ensure team’s daily work in an orderly manner, actively provide education or training for reserve talent, provide guidance on career development to talents; create a positive team culture, build the region’s core competitiveness.
保持团队日常工作有序进行,积极培养后备人才,为优秀人才指导职业发展目标,创造有利于发展的工作条件。并且创造积极向上的团队文化,打造区域的核心管理团队和核心竞争力。
REQUIREMENTS
任职要求
(Required education, experience, certifications, and competencies.)
(要求的教育背景、经历、证书和能力素质)
· Bachelor degree or above in sales/marketing or related field. Good oral and written English, excellent skills of MS Office software such as Word, Excel and PowerPoint.
销售、营销或相关领域学士或以上学历,具有一定的英文沟通能力,熟练使用Word,、Excel、PowerPoint等办公软件。
· At least 2 years sales experience in a similar position in the pharmaceutical industry
制药行业类似职位至少2年的销售经验。
· Management experience with comparable size of sales team and territory.
具有管理类似规模的团队和区域的经验。
· Good sales performance and professional ethics, high sense of responsibility.
销售业绩良好,工作表现优秀,具备高度的责任感。
· Excellent co-ordination, communication, interpersonal skills; ability to motivate and influence people, planning & organization, innovation, act as decision-maker and team player.
具备激励、沟通、规划组织,发展他人、做出判断、与人合作、创新和团队协作等胜任工作的能力
At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.