Brand Lead - Fabry Disease

Job description

About the Opportunity

As a Brand Lead for Fabry Disease you will be the brand champion in the UK and Ireland. You will be responsible for optimising the market position by the development of a comprehensive marketing plan, managing implementation of the plan through close collaboration and alignment with other departments and functions both in the UK/Ireland and the wider Sanofi Genzyme organisation. You will also fully understand customer insights and understand how to build on this for the success of Sanofi Genzyme in Rare Diseases.

About Sanofi Business Unit

Sanofi Genzyme Rare Diseases is a strong, established franchise committed to better the lives of people affected by Rare Diseases. We aim to make a difference to ensure that no patients are left behind because their condition is ultra-rare.

Although Fabry Disease is an ultra-orphan disease, there is increased competition at the Treating centres with several products on the market and many in development (including a new Sanofi Genzyme product). In addition to this competitive market space, earlier diagnosis of patients with Fabry Disease can make a difference to patients' lives with earlier treatment giving better outcomes. There is a significant body of work to do encouraging Clinicians to look for and diagnose Fabry patients.

Key responsibilities:

·  To optimise the market position of Fabrazyme by the development of a comprehensive marketing plan;
·  Work collaboratively cross functionally with Sales, Medical, Market Access, Patient Advocacy and Regional and Global colleagues to ensure the plan delivery;
·  To lead the forecasting and brand planning process working with Global/Regional colleagues to input into plan development at Global level;
·  To work closely with the Sales team recognising that work is required in the Diagnostic space to shorten the journey to diagnosis for patients but also at a more brand specific and competitive level, at Centres deciding and prescribing treatment for Fabry Disease.

About You

To excel in this role you will need to have:

Essential requirements:

·  University degree or equivalent (Scientific/Business, combination is ideal);
·  Demonstrate experience in healthcare/pharmaceutical /biotech industry, combined with experience in a marketing environment;
·  At least 3 years' experience as a Brand Manager/Brand Lead;
·  Brand development , launch and post launch experience;
·  Campaign development from initiation to execution;
·  Organised with a good level of analytical skills;
·  Digital Marketing experience.

It would be advantageous to have (not essential):

·  Therapy experience an advantage (but not essential);
·  Experience of having worked in the specialist arena – highly desirable.

What Sanofi can offer you:

·  A role where you are instrumental to creating best practice and as the organisation grows, you can too;
·  We offer a generous package including flexible benefits, and are committed to helping you have a healthy work-life balance throughout your career with us;
·  Office based role;
·  Parking available onsite;
·  This is a full time role based in Oxford moving to Reading in summer 2019 (we support flexible working).

At Sanofi diversity and inclusion is foundational to how we operate and is embedded in our Core Values. We respect the diversity of our people, their backgrounds and experiences. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our employees, patients and customers.

About Sanofi

Empower Life Everyday.

At Sanofi we work across human health from vaccines to rare diseases, and consumer healthcare. This creates opportunities to work across different areas to build a diverse and exciting career. Sanofi has the capabilities and resources to support your aspirations to fulfill your ambitions and be the best you can be.

Our purpose at Sanofi is to work passionately every day to understand and solve healthcare needs of people across the world. Our ambition is by 2025, to be a top 3 innovative, global and diversified human healthcare company. One that embraces transformative technologies and is focused on its area of excellence, which means we're not there to try to solve everybody's problems. We want to focus on those areas where we know we are making a difference.

The values we are live by are teamwork, courage, respect and integrity.

　

At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.