Regional Marketing Lead

Job description

The Position

Job Summary:

·         Responsible for territory marketing campaign ,product promotion and Top accounts management: make and implement territory marketing plan, improve territory distributors and customers’ product cognition , increase customers coverage and sales volume

Main Tasks & Responsibilities :

·         1. Responsible for regional key project promotion, and increase regional sales volume of related products.

·         2. Develop and manage regional marketing team, work closely with sales team and ensure to achieve annual sales target

·         3. Responsible for regional marketing campaign, including: holding regional events and area events, sponsoring 3rd party congress etc., to make more customers have cognition of Roche products.

·         4. Maintain communication and cooperation with KOL, cultivate speakers for market promotion

·         5. Develop and maintain regional Key customers to improve customer experience

·         6. Conduct product training to sales and distributors regularly

·         7. Collect and manage customer information, competitor information, industry trends and sales data etc., to make and implement regional marketing campaign plan better.

·         8. Other projects or tasks assigned by line manager

·         9. Conduct business in full compliance including but not limited to Roche Secure, Roche Behavior in Business, Roche Competition Law Interactive Dialogues, Roche Safety, Security Health and Environmental Protection

·         10. Understand and fulfill the responsibility of line manager's SHE tasks and duties (as defined in SHE handbook)

Who we are

At Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.

Roche is an Equal Opportunity Employer.