Group Marketing Manager - Diabetes Care
Indianapolis (Marion County) Marketing
Job description
Job facts
Group Marketing Manager - Diabetes Care
Doing now what patients need next. A pioneer in the development of blood glucose monitoring and insulin delivery systems, Roche Diabetes Care is committed to helping people with diabetes live lives that are as normal and active as possible and helping healthcare professionals manage their patients' condition in an optimal way. The ACCU-CHEK® portfolio-from blood glucose monitoring through information management to insulin delivery - offers innovative products, services and comprehensive solutions for convenient, efficient and effective diabetes management.
Roche is a successful company that can offer exciting career opportunities. We encourage and support your development in areas of your interest which will prepare you for the next level in your career path. We know that people are responsible for our success and we value our employees. Our commitment is to create a work environment where feeling valued, respected, and empowered is a daily experience.
As a Group Marketing Manager you will lead the development of market plans and programs for retailers to create demand and maximize sales of a specific segment/product, product line, or customer segment/product area. You will lead or provide leadership for activities such as business development, product/brand management, product launch, advertising, public relations, market research, pricing, forecasting, and/or product strategy implementation to achieve marketing objectives. You will also be responsible for or support the product lifecycle planning. You will develop production and marketing strategies to ensure effective product placement relative to market opportunity. You will develop marketing plans by translating them into operational and profit plans to achieve and/or enable market growth and objectives. You will lead the analysis and evaluation, in order to make decisions on marketing actions. You will research market conditions and preferences in local, regional, or national areas to determine potential products and services. You will develop overall objectives and long range goals of the assigned area. You may develop all marketing deliverables for product commercialization and lead development of product labeling required for development, initial launch and global launch.
You will also assist senior leadership in overall operations of assigned department(s). You will contribute and achieve results through the management of subordinates (professional and support staff). You will establish and manage the department's budget and all assigned resources. You will provide leadership to ensure department objectives and goals are achieved. You will also direct and implement tactical plans. You will have full discretion on all employment decisions for department staff including hiring, training, performance management, and progressive disciplinary actions.
You will be responsible for maintaining and continuously improving the quality system and achieving quality objectives through daily actions.
1. Leads the development and implementation of the marketing strategies, tactics, and initiatives, ensuring that all key business processes are executed as designed and ensuring an overall alignment to goals. Creates metrics and analytics to drive the development of strategies and tactics to attain organizational goals. Collaborates with retail and wholesale sales teams to develop high impact business strategies from a designed business model. Manages aggressive project work plans, both short and long-term, to ensure successful implementation. Monitors competitors' activity to make recommendations in the areas of products, pricing, and promotion.
2. Leads financial business modeling. Actively works with appropriate internal and external partners to develop and implement commercial/marketing strategies that integrate customer wants and needs into high value product service offerings for the market. Establishes methods for measuring busi
ness results.
3. Createsand drives strong linkage to other functional areas within and outside of marketing to ensure achievement of commercial objectives with successful stakeholder management and effective resolution of issues. Develops and maintains strong commercial relationships with key customers and other key external individuals.
4. Manages assigned budget and ensure an overall alignment to goals. Engages suppliers to further investigation and/or implementation of commercial business objectives.
5. Directs the development of marketing programs for assigned area. Responsible for planning and implementation of product lifecycle strategies for retailers and wholesalers.
6. Train and provide ongoing coaching and performance management to support continual enhancement in overall productivity and career development of all direct reports.
Requirements:
· Bachelor's degree in Marketing, Sales, or related business or scientific field.
· 5 years of progressive marketing experience or equivalent work experience.
· 1 year of previous management or supervisory experience.
· Proficient in customer segmentation, as well as product, environment, and value creation.
· Strong written and verbal communication skills.
· Proven ability to motivate and influence in a positive manner.
· Proven record of multi-tasking and ability to handle a high-pressure environment with significant timeline pressures.
· Excellent leadership qualities, including motivating others, team building, and credibility.
Preferred:
· MBA
· 10 years of progressive marketing and/or sales experience.
· 3 - 5 years of retail sales experience.
· 3 - 5 years in a strategic role.
· 3 - 5 years of previous management or supervisory experience.
At Roche, 94,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we've become one of the world's leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity
Roche is an equal opportunity employer.
Sales & Marketing, Sales & Marketing > Product Life Cycle ManagementIndianapolis
· Who we are
At Roche, 94,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we've become one of the world's leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.
Roche is an equal opportunity employer and strictly prohibits unlawful discrimination based upon an individual's race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.
Desired profile
Who you are
You're someone who wants to influence your own development. You're looking for a company where you have the opportunity to pursue your interests across functions and geographies. Where a job title is not considered the final definition of who you are, but the starting point.
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