Internship - Moto Trade & Consumer Marketing

Job description

Internship - Moto Trade & Consumer Marketing

·  Milano
·  Marketing
·  no experience

Pirelli was founded in Milan in 1872 and today stands as a global brand known for its cutting-edge technology, high-end production excellence and passion for innovation that draws heavily on its Italian roots.
With 18 production plants in 12 countries and a commercial presence in over 160, Pirelli has around 30,700 employees and had a turnover of about 5.3 billion euro (in 2021). It is among the world’s major producers of tyres and associated services and the only one focused solely on the Consumer tyre market, which includes tyres for cars, motorcycles and bicycles.
Over the years, Pirelli has concentrated, above all, on the development, production and marketing of tyres with large rim sizes, special technical and aesthetic characteristics and associated with high performance, advanced technology and safety. Recognized by consumers as high value products, the company’s product range consists of innovative tyres for cars, motorcycles, and bicycles, as well as a growing portfolio of tyres for specific applications and customized ones.
The company’s consumer focus starts at the tyre development stage. For High Value products, this is the result of solid partnerships with the most prestigious car and motorcycle manufacturers, as well as in the Cycling world with the principle teams. These collaborations allow Pirelli to develop tyres, depending on the model, which are tailor made to satisfy the specific needs of the most sophisticated consumers.

The successful candidate will the support the Italian Trade and Consumer Marketing Team on the main marketing activities. In particular, he/she will be asked to deal with the following activities:

- Supporting the creation and management of sell out promotion and analyzing the results
- Managing the content of social media plan, translating and creating new posts for the local Facebook page, publishing and scheduling them
- Monitoring the print and digital media plan, sharing the press articles to the sales force
- Providing support in the implementation of events and actively joining them
- Interacting with HQ Trade & Consumer Marketing Team in order to follow and implement HQ guidelines
- Creating reports on ongoing marketing activities
- Supporting the marketing budget management

Requirements:

Fluent in English
Any international experience is considered a plu
Full proficiency in MsOffice suite, in particular Excel and PowerPoint
Qualifications Master Degree in Economics and/or Marketing Management.
Knowledge/ passion for the motorcycle / tyre sector is a plus