Local Product Manager
CZECH REPUBLIC Sales
Job description
Who we are ?
Pierre Fabre is the 2nd largest dermo-cosmetics laboratory in the world, the 2nd largest private French pharmaceutical group and the market leader in France for products sold over the counter in pharmacies.
Its portfolio includes several medical franchises and international brands including Pierre Fabre Oncologie, Pierre Fabre Dermatologie, Eau Thermale Avène, Klorane, Ducray, René Furterer, A-Derma, Naturactive, Pierre Fabre Oral Care.
Established in the Occitanie region since its creation, and manufacturing over 95% of its products in France, the Group employs some 10,000 people worldwide. Its products are distributed in about 130 countries. 86% of the Pierre Fabre Group is held by the Pierre Fabre Foundation, a government-recognized public-interest foundation, while a smaller share is owned by its employees via an employee stock ownership plan.
In 2019, Ecocert Environment assessed the Group’s corporate social and environmental responsibility approach in accordance with the ISO 26000 sustainable development standard and awarded it the “Excellence” level.
Pierre Fabre is recognized as one of the "World's Best Employers 2021" by Forbes. Our group is ranked in the Top 3 in the cosmetics industry and in the Top 10 in the pharmaceutical industry worldwide.
Your mission
In close collaboration with sales teams, Digital marketing & e-retail (depending on the subsidiary) for your area :
- Participate in the development of a local marketing strategy
- Adapt consumer/health professional profiles targeted by the brand/franchise/product line to the local market and define their journeys and transform them into a local marketing plan to develop sales
- Take responsibility for implementing the omni-channel marketing activation plan in your area and monitor its application in relation to field teams
- Ensure correct adoption of the brand/franchise image and values locally
- Contribute to defining the brand/franchise global strategy by providing feedback on local market needs
- Contribute to developing digital strategy, in line with guidelines developed by the corporate digital division and ensure a good return on investment
- Measure the performance of omni-channel marketing action plans and propose plans for improvement
- Participate in drawing up and tracking the budgets and key performance indicators for the department
Who you are ?
We are convinced that diversity is a source of fulfillment, social balance and complementarity for our employees, which is why our offers are open to all, without restriction.