Associate, Marketing Strategy & Analysis

Job description

Netflix is the world's leading streaming entertainment service with 183 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.   Netflix launched in Mexico in 2011 and opened its Mexico City office in 2019. Today, the office counts ~25 employees and is rapidly expanding. As one of our first international markets, the region and the team continue to play a vital role in our ongoing growth outside of the US.   As Netflix continues to grow in Mexico, the Marketing Strategy & Analysis (MS&A) team is looking for an Associate to join its new Mexico City-based team driving the strategy and analysis for our marketing efforts. Netflix derives a significant competitive advantage from the highly analytical approach it takes to managing all aspects of the business, and this is equally applicable to Marketing Strategy. This position will partner closely with regional Marketing leadership to inform important business decisions with data-driven insights.   In this role, you will need to be highly analytical and detail oriented, proficient problem solver, and an effective communicator. You must thrive in a fast-paced environment, possess a high level of intellectual curiosity, and focus on generating results. You must be a self-starter and be able to work effectively in an autonomous manner. This will be one of our first roles in our office in Mexico, and this person will have the opportunity to help lead the growth in the country and region.  A successful candidate will have a solid  track record of identifying key questions, connecting the dots, performing analyses independently, and communicating findings in a clear and concise way. 
·  Monitor subscriber behavior - acquisition, retention and viewing - to identify trends and uncover insights that help drive subscriber growth and shape marketing strategy
·  Perform value-added analyses to inform marketing campaigns and media optimization
·  Conduct market research, track and compile industry trends and competitive analysis to inform marketing strategies
·  Develop insights related to our Original Series and Features, and LatAm markets, to facilitate strategic planning and the allocation of the marketing budget
·  Partner with creative and marketing stakeholders to derive marketing strategies (e.g., owned, earned, shared) that are not always easily attributable
·  Create deliverables and present findings to a broad range of creative to technical business partners
·  Develop trusted relationships with Marketing stakeholders 
·  Autonomously lead projects from start to finish (i.e., identify areas of opportunity, structure analyses, gather data, generate insights and communicate findings, influence and help partners and stakeholders with execution).