Digital Marketing Executive (Based in Bangkok)
Hua Hin, THAILAND Marketing
Job description
The Digital Marketing Executive is responsible for the strategy and execution of digital marketing and ecommerce activity for Hyatt Regency Hua Hin & THE BARAI. This position will support hotel marketing by developing digital marketing and e-Commerce programs, with the primary goal being increased conversions and revenue on Hyatt.com. Digital marketing efforts will include: search engine marketing (including PPC and SEO), mobile marketing, display advertising, email marketing, marketing via corporate channels and assisting with strategic social media planning. This position will also oversee e-Commerce activity including the strategic management of the hotel’s website, apps and mini-sites where applicable.
Desired profile
Qualifications :
· Thai national
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Bachelor's degree in marketing or business management preferred
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Have good knowledge of general Internet marketing practices acquired through formal education
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2 years of on the job experience at Coordinator or Executive level
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1 years minimum experience with digital media planning (SEO, PPC, display, mobile and social platforms) relevant to local market
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Previous experience working for or with an agency on the client side preferred
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Web-related project management experience preferred
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Adobe Analytics (Omniture),Google, Analytics, and Doubleclick Analytics a plus
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Adobe CQ5 and other enterprise web content management system (CMS) experience a plus
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Fluent in spoken and written English