Global Category Procurement Manager - Media
Hoofddorp, NETHERLANDS Marketing
Job description
Hoofddorp/Hybrid
The Global Media Procurement Manager will be responsible to drive effectiveness and efficiency our media spend. Final purpose is to extract value (quality of service and cost) from our A&P investment while driving superior topline growth.
This role has been conceived keeping into account the evolution of the marketing industry and the blurred lines within the topline categories (eg social, retail media, martech, licensing).. We expect the individual to be able to create synergies between media and marketing categories by focusing on the following areas and activities:
· Media Transparency : support the deployment of initiatives such as media audits (trading, compliance, pool audits) and ad verification to ensure we maximise the impact of our media investment by reducing waste while guaranteeing quality;
· Martech: identify and manage, in partnership with IT and the relevant business partners, the best in class tools that allows to operate/report media campaigns and owned social activities as well as manage scope of works of our media and creative agencies;
· Agencies and Partners Management : identify and manage in full autonomy media agencies, publishers, social/community management agencies in close partnership with business partners. Provide support with management of media, digital and social agencies in close collaboration with the media director.
· Retail media : support initiatives/projects aimed to integrate in our ecosystem specialist agencies, strike partnerships with key publishers (eg Amazon, Criteo…) and data solutions providers to drive our retail media strategy.
You will drive this change through:
· Fostering efficiency and effectiveness of the media spend. Constantly reassessing traditional and digital media buying, introducing new ways of managing technology stacks;
· Deploying and leading commercial relationships with digital/media/social/data sourcing solutions partners
· Capturing supplier led innovation from Tech Houses, Media Publishers and media, social agencies;
· Forging strong relationships with the business to understand market pressures, transformation challenges and opportunities and accelerate growth across all divisions;
· Developing new innovative sourcing strategies identifying opportunities based on business needs;
· Ensure compliance to Danone’s business principles, policies and standards.
Given the pace of change of the media industry you will need to have a strong commitment to continuous learning and skill development.
Meet your future manager!
You will work closely with BOZZANO Laura, Global Category Sourcing Director Topline. See more information here .
Key requirements:
· 10+ years professional media procurement experience. You have worked in either a global or regional marketing procurement role within a large matrix organization.
· Strong media industry specific experience (eg Media procurement combined with Media Marketing and/or media agency/media auditing). You have a sound understanding of both the media planning and buying as well as of the digital media and ad tech.
· You are collaborative and well-versed in forging strong alliances in order to support business growth.
· You have highly developed communication and influencing skills.
· You have a strategic vision combined with the ability to be hands on/entrepreneurial, you are comfortable dealing with ambiguity and are able to bring clarity and structure.
· You have excellent negotiation skills and work and act in a fact-based manner.
· You have an analytical mindset and bring a high level of financial acumen.
· You are fluent in English, French would be an asset.
We’re proud to be a B-Corp certified company. That means we meet the highest verified standards of social and environmental performance, transparency, and accountability in everything we do.
We’re committed to building a diverse and inclusive team. As an Equal Opportunities Employer, we base our hiring decisions on merit, job requirements and business needs.*
It’s an exciting time to join Danone! You’ll be joining at a momentum in cycles & procurement journey where you can make a huge impact on our business. And the best part? You’ll be supported to grow an impactful career that you can be proud of. Together, we’ll build a healthier world.
All Danoners receive a complete package of benefits. This includes a competitive salary and yearly bonus, a premium free pension and great discounts on health insurance and Danone products. We understand the importance of flexibility and offer 30 days of annual leave (with the opportunity to purchase more) and a hybrid working environment, where you can work either from home or from one of our People Hubs in Hoofddorp, Utrecht and Rijswijk.
It’s simple – hit the “apply” button. In order to comply with GDPR we can’t process your personal data without your given consent, so please apply directly via this website. Good luck! We can’t wait to meet you.
Need more information? Please contact Anna Anitova, Talent Acquisition Manager C&P via anna.anitova@danone.com.
* all applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.