Marketing Specialist

Job description

TJ Maxx

At TJX Companies, every day brings new opportunities for growth, exploration, and achievement. You’ll be part of our vibrant team that embraces diversity, fosters collaboration, and prioritizes your development. Whether you’re working in our four global Home Offices, Distribution Centers or Retail Stores—TJ Maxx, Marshalls, Homegoods, Homesense, Sierra, Winners, and TK Maxx, you’ll find abundant opportunities to learn, thrive, and make an impact. Come join our TJX family—a Fortune 100 company and the world’s leading off-price retailer. 

Job Description:

Brand Marketing Specialist, TJ Maxx

The Opportunity: Contribute To The Growth Of Your Career. 

We are looking for a Marketing Specialist who is a highly motivated self-starter to join our rapidly growing brands. As a Marketing Specialist, you’ll play a critical role in bringing the brands’ marketing strategies to life by supporting a variety of multi-channel initiatives. The Specialist will strongly support the growth of the TJ Maxx business through sharp and impactful marketing and sound critical thinking and report to a Brand Marketing Manager.

Who We Are Looking For: You.  

• Support Marketing Manager in the day-to-day planning, coordination, and execution of TJ Maxx multi-channel brand marketing strategy and content to drive brand objectives
• Proactively collaborate and communicate effectively with cross-functional teams, including but not limited to: Brand, Public Relations, Social Media, Creative, Media & Digital Marketing, Project Management, Email & Site, Merchandising, Planning, Store Operations, and Corporate Marketing; drive coordination across teams to further amplify integrated programs
• Ensure seamless execution of projects by implementing end-to-end content creation, including but not limited to: brief writing, conceptualization, design, and finalization of all creative content
• Support the Marketing Manager in reviews & QA of all creative content to ensure a consistent voice in alignment with TJ Maxx brand guidelines and messaging themes
• Provide analysis of data and share a POV to determine campaign effectiveness
• Support the management of marketing third party / agency resources as needed to develop marketing campaign concepts
• Support seasonal brand content shoots, using business input and collaborating across the team to assess needs; assist in merchandise procurement and pre-production process
• Coordinate and maintain the marketing budget associated with areas of responsibility, suggesting opportunities to control costs when applicable
• Research industry and customer trends to provide recommendations on future marketing campaigns and creative content
• Strong ability to build and foster relationships across the organization

TJX Marketing is committed to cultivating well-rounded marketers who have a collection of experiences and exposures that allow them to respond and flex to the needs of the business, media and consumer landscape – ultimately delivering positive momentum to the business and brand health. Joining our team means that throughout your TJX career, you will hold roles across brands and marketing functions, supporting and contributing to our strong focus of ensuring we meet our consumer needs, while also training and developing talent to best support the business.

Qualifications

• Bachelor’s degree in marketing, communications, or related field required
• 1-2 years’ marketing experience; ad agency or client-side advertising experience is a plus
• Agile and results-driven with an ability to multi-task in a fast-paced, collaborative environment, adhere to deadlines, and provide follow-up to ensure completeness and quality
• Exceptional organizational and time management skills with strong attention to detail
• Ability to think critically, proactively problem-solve, and work in the grey, examining situations through logic to drive solutions and a path forward
• Excellent communication (written and oral) and people skills; ability to build relationships, interact professionally and comfortably, and express ideas, direction, and feedback with clarity
• A team player who collaborates well and enjoys building relationships with partners across multiple disciplines with the ability to navigate different team dynamics
• Proficient in Microsoft applications
• Interest in the fashion industry and/or off-price/retail business is a plus

This position is hybrid requiring at least two days per week in the Framingham, MA office and is not open to remote.

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