Digital Channel Manager, Social Media

Job description

Who we are
In a life without sound, our work provides meaning. As a leading provider of innovative hearing care solutions, we are not just a company that makes products; we are a team on a mission to help people enjoy the delight of hearing. To enable a life without limitations, through our core business brands – Advanced Bionics, Audiological Care, Phonak, Sennheiser (under license) and Unitron – we develop, manufacture and distribute solutions that push the limits of technology and redefine the future of our industry.

Kitchner, ON- Canada
Digital Channel Manager - Social Media

Sonova is seeking a Digital Channel Manager to oversee and optimize our wholesale social media platforms. This role ensures alignment with brand and business goals, manages platform operations, and provides strategic guidance to improve social media effectiveness.
Responsibilities:
Social Media Strategy & Management
* Develop and execute the strategic roadmap for social media platforms.
* Oversee global wholesale brand (Phonak, Unitron, Hansaton) social media channels.
* Manage content publishing, campaign execution, and platform administration.
* Optimize tools like Hootsuite, Amplify, and other social technologies.
* Provide consultancy to brands and local marketing teams on best practices.

Content & Community Engagement
* Create and implement strategies to drive engagement, awareness, and conversions.
* Manage user-generated content, community interactions, and social listening.
* Develop employee advocacy programs to enhance Sonova’s social media presence.
* Guide campaign teams on content strategies and ROI-driven messaging.

Operations & Performance Tracking
* Partner with regional teams to integrate platforms and optimize performance.
* Ensure smooth operation of platforms, troubleshooting issues as needed.
* Oversee performance tracking, dashboards, and reporting for insights.
* Identify trends and optimization strategies to improve effectiveness.

Training & Governance
* Develop training materials and conduct workshops on social media best practices.
* Establish governance models to standardize processes across regions.
* Ensure compliance with company guidelines, legal standards, and data privacy regulations.

Paid Media & Advertising
* Plan and execute paid media strategies, including audience targeting and campaign optimization.
* Manage social selling frameworks and integrate social media into the sales process.

Experience:
* Bachelor’s or Master’s degree in Marketing, Communications, or related field.
* Minimum of 5 years of experience in digital marketing, with a focus on social media.
* Experience managing global digital operations teams.

Skills & Competencies:
* Strong communication and analytical skills.
* Ability to lead global business projects independently.
* Deep expertise in social media channels and digital marketing strategies.
* Proficiency with Hootsuite Enterprise, social listening tools, and data analysis.
* Knowledge of Salesforce product ecosystem is a plus. 


Travel
* Up to 10%


A minimum of 200Mb/sec download and 10Mb/sec upload speed internet connectivity is required to support any remote/hybrid employee functionality at Sonova
Don't meet all the criteria?  If you’re willing to go all in and learn we'd love to hear from you! 
We are looking forward to receiving your application via our online job application platform. For this position only direct applications will be considered. Sonova does not recruit via app, telegram, carrier pigeon or any other format that does not include speaking with an actual human. If you are offered a job without speaking with someone please contact  

 What we offer:
* Medical, dental and vision coverage*
* Health Savings, Health Reimbursement, Flexible Spending/Dependent Care Accounts
* TeleHealth options
* 401k plan with company match*
* Company paid life/ad&d insurance Additional supplemental life/ad&d coverage available

* Company paid Short/Long-Term Disability coverage (STD/LTD) STD LTD Buy-ups available

* Accident/Hospital Indemnity coverage
* Legal/ID Theft Assistance
* PTO (or sick and vacation time), floating Diversity Day, & paid holidays*
* Paid parental bonding leave
* Employee Assistance Program (24/7 mental health support hotline, 5 company paid counseling sessions and more)
* Robust Internal Career Growth opportunities
* Tuition reimbursement
* Hearing aid discount for employees and family
* Internal social recognition platform
* D&I focused: D&I council and employee resource groups
*Plan rules/offerings dependent upon group Company/location.

This role's pay range is between: $111,000 - $120,000 annually.  

How we work:
At Sonova, we prioritize the well-being of our employees and foster an inclusive environment that promotes engagement and collaboration. Our team-customized hybrid work model empowers teams to balance individual needs with business goals, offering flexibility and individualized time management. We recognize the importance of life outside of work and strive to create a supportive and motivating workplace where innovation thrives.

Desired profile

}

About Sonova AG

Sonova AG