Trainee in Client Data and E-CRM (m/f/d)

Job description

We are looking for a Trainee in Client Data and E-CRM for 12 months 

 

Your Role: 

E-CRM 

· 
Create specific E-CRM campaigns to support the local business needs (ex: emailings). 

· 
Emails: End-to-end campaign including CSV build, targeting, proofing, testing, delivery and reporting. 

· 
Monitor the results of the CRM actions and share bi-monthly reports on main KPIs. Experience in Looker desirable. 

· 
Work closely with Marketing and Commercial teams to deliver a strong CRM activation plan that drives our strategic business priorities. 

CLIENT DATA  

· 
Support with the analysis of the client segmentation as well as audience / users KPIs to provide actionable insights to commercial, marketing & communication departments. 

· 
Identify business opportunities among the client segments and be able to propose new activation ideas according to local needs. Creative thinking desirable. 

· 
Build event reports in collaboration with the Events and Arts & Cultural teams. 

· 
Build reports on new competition’s trends and new client behaviour. 

· 
Support all teams with their data knowledge. 

Your qualification profile: 

·  Completed studies in business or a comparable degree as well as initial practical experience in the field of Business Analytics and/or CRM. 
·  Strong Analytical skills.
·  Affinity and enthusiasm to familiarize yourself with new complex tasks.
·  A hands-on personality who is flexible to take on different tasks and go the extra mile.  
·  Confident written and spoken German (C1) and English (C1).
·  Very good MS Office skills (MS Word, Excel, PowerPoint).
·  Knowledge in Looker is a plus.