Digital Marketing Coordinator
Yokohama, JAPAN Marketing
Job description
**Must have Japanese citizenship or Eligible work in Japan permit holder
POSITION SUMMARY
Support the Brand, Marketing and Digital organization on implementation of eCommerce strategies. Responsible for executing digital activities as assigned based on key initiatives and strategies. Verify that all activities are in alignment to provide the support needed for successful implementation of the eCommerce plans across the region. Manage the day-to-day activities for social media channels. Manage active and engaged communities around a defined topic or topics by monitoring online conversations. Participate in online conversations to build brand visibility, customer satisfaction and marketing/ecommerce support. Establish a positive online presence for the hotel(s) by integrating property-specific and brand messaging in a compelling and valuable way for participants. Provide measurement of the impact of online presence to the hotel’s overall business. Generate reports and analytics on current trends and hotel's performance.
ブランド、マーケティング、デジタル組織をサポートし、eコマース戦略の実施を支援します。主要なイニシアティブや戦略に基づいて割り当てられたデジタル活動を実行する責任があります。すべての活動が地域全体でのeコマースプランの成功裏な実施に必要なサポートを提供するよう整合性を保っていることを確認します。ソーシャルメディアチャンネルの日常業務を管理します。定義されたトピックに関する活発で関与したコミュニティを管理し、オンラインの会話を監視します。ブランドの可視性、顧客満足度、マーケティング/eコマースのサポートを構築するためにオンラインの会話に参加します。参加者にとって魅力的かつ価値のある形で、施設固有のメッセージとブランドメッセージを統合することにより、ホテルのポジティブなオンラインプレゼンスを確立します。オンラインプレゼンスの影響をホテルの全体的なビジネスに対して測定します。現在のトレンドやホテルのパフォーマンスに関するレポートや分析を生成します。
Follow all company policies and procedures; ensure uniform and personal appearance are clean and professional; maintain confidentiality of proprietary information; protect company assets. Welcome and acknowledge all guests (business partners) according to company standards; anticipate and address guests’ service needs; thank guests with genuine appreciation. Speak with others using clear and professional language; prepare and review written documents accurately and completely; answer telephones using appropriate etiquette. Develop and maintain positive working relationships with others; support team to reach common goals; listen and respond appropriately to the concerns of other employees. Monitor the performance of others to ensure adherence to quality expectations and standards. Read and visually verify information in a variety of formats. Move, lift, carry, push, pull, and place objects weighing less than or equal to 10 pounds without assistance. Perform other reasonable job duties as requested by Supervisors.
PREFERRED QUALIFICATIONS
Education: A 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major.
Related Work Experience: At least 2 years of related work experience.
Supervisory Experience: No supervisory experience.
License or Certification: None
Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.
Same Posting Description for Internal and External Candidates
At Westin, we are committed to empowering guests to regain control and enhance their well-being when they need it most while traveling, ensuring they can be the best version of themselves. To achieve the brand mission of becoming the preeminent wellness brand in hospitality, we need passionate and engaged associates to bring the brand’s unique programming to life. We want our associates to embrace their own well-being practices both on and off property. You are the ideal Westin candidate if you are passionate; you are active and take pride in how you maintain your well-being; you are optimistic; you are adventurous. Be where you can do your best work, begin your purpose, belong to an amazing globalteam, and become the best version of you.