Brand Digital Marketing Analyst

Job description

Description

The Brand Digital Marketing Analyst, reporting to Manager of Brand Marketing, will primarily focus on the execution of brand programs & business updates. 
The individual will focus on the following digital channels: paid social, display and search/on-site content 

Roles and Responsibilities
• Translation of the strategy into executional creative briefs, partnering closely with channel managers & creative, leveraging data, customer mindset & business trends
• Develop & distribute cross-channel content calendar to cross-functional partners 
• Hindsighting: Assist in marketing campaign hindsight process, aggregating cross-channel assets  
• Assist in the preparation of events and other Brand Marketing projects
• Create presentation and meeting materials to support Marketing projects, as needed
• Own weekly channel briefing meetings including balance and testing calendar
• Coordinate with cross functional partners (including design, copy, merchants, etc.) to ensure consistent marketing campaign delivery
• QA creative deliverables to ensure accurate brand and promotional messaging
• Little-to-no travel required Qualifications

• Bachelor’s Degree in Marketing or related field preferred 
• 1-3 years of retail experience in-house or at an agency
• Experience working in beauty, consumer goods, fashion or retail industries preferred
• Ability to multitask and project manage key business priorities in a fast-paced environment
• Attention to detail with strong written and verbal communication skills required
• Strong team player and positive, proactive attitude with great interpersonal skills; ability to brief senior leaders, foster relationships with internal and external teams, and be solid support for immediate team members
• Ability to think innovatively and creatively and change course if necessary, to achieve desired results
• Results oriented, must be willing to take ownership of all assigned responsibilities and adhere to deadlines
• Proficient in Excel and PowerPoint/Keynote & Outlook

An equal opportunity employer, we do not discriminate in hiring or terms and conditions of employment because of an individual's race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status or any other protected category recognized by state, federal or local laws. We only hire individuals authorized for employment in the United States.