BOTTEGA VENETA Global Media Planner

Job description

About us Inspiring individuality with innovative craft since 1966, creativity lies at the heart of Bottega Veneta. Born in Vicenza, the house is rooted in Italian culture yet maintains a global outlook. An inclusive brand with exclusive products, Bottega Veneta is as much of a feeling as it is an aesthetic.

We are currently seeking a Global Media Planner who will report to the APAC Media Manager as part of our dynamic team in Milan.

How you will contribute?

·  Assist in developing and executing Paid media plans for APAC markets: In charge of campaign set up, execution and reporting. Focus markets: Greater China and South-East Asia (HK / TW / SG / TH / AU / KR / JP)
·  Manage the local media agency to ensure that global marketing and campaign strategy is respected and localized within response to briefs
·  In charge of SEA & GR. CN media plans: ensuring a full funnel, omnichannel view responding to the campaign objective. Partnering with different media agency teams (Local and Central) for an integrated plan and KPI overview
·  Day-to-day operational POC for the media agency to ensure progress of planning, booking and reporting
·  Manage and control local digital campaigns set ups with local media agency (UTMs, trafficking and measurement)
·  Oversee the APAC Organic Social Calendar with regional teams: (Line TW/TH/JP, Kakao, Weibo, Red, We Chat) ensure planning and Reporting is done on time and respects global HQ comms calendar.
·  Partner closely with regional teams and local media agency to bring monthly competitive analysis, ad-hoc competitive activities insights, and new partners opportunities
·  Lead process from media production to execution (digital, print and OOH) among project management team, creative production agency and local media agency.
·  Analyze and present post campaign activities (KPIs) performances to Media Manger and regional teams with clear learnings and next steps
·  Budget Controller on the defined markets: Keeping up to date global budget tracker and single markets’ invoice tracker for budgets reconciliation in local and EUR currencies
·  Keep constantly up to date integrated marketing / Media presentations for APAC Markets
·  In charge of internal information Cross-Sharing on APAC Markets: the candidate needs to ensure plans updates are given to relevant internal teams and is expected to proactively reach out to other departments for required planning information

Who you are?

·  Degree in Marketing, Communications or relevant discipline
·  Minimum 3-4 years of relevant experience in media, ideally on APAC markets and on luxury brands, both traditional and digital media
·  Ability to organize, prioritize and multitask effectively while demonstrating accuracy and attention to detail
·  Must be comfortable to articulate and represent objectives when liaising with media agency and local teams
·  Excellent communication and presentation skills
·  Excellent on PowerPoint and Excel
·  Positive demeanor, is an excellent collaborator and communicator across teams and regions
·  Teamwork - an ability to understand the media strategy and marketing process and be able to work efficiently and effectively with partners as directed by the Media Manager
·  Quick to act, think outside the box, solution-oriented and results-oriented
·  Ability to coordinate and track high volume of work through an end to end workflow
·  Ability to analyze data and develop learnings and next steps from it
·  Fluent in English

Why work with us?

This is a fabulous opportunity to join the Kering adventure and to actively contribute to the development of the business by becoming part of a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background. 

·  Full time
·  Europe
·  Italy