Assistant Vice President Campaign Management - Global Marketing
Singapore Marketing
Job description
Some careers open more doors than others.
If you’re looking for a career that will unlock new opportunities, join HSBC and experience the possibilities.
Global Marketing uses creativity and business flair to help drive top-line revenue growth for our Global Businesses by optimising marketplace opportunities, our brand strength and customer insight.
We are currently seeking a high caliber professional to join our team as Assistant Vice President Campaign Management .
Principal responsibilities
· Drive wealth sales and volume growth via integrated marketing activities
· Increase consideration and adoption of wealth products amongst existing and new customers through wealth marketing strategy and initiatives delivering increased wealth sales and volume.
· Plan, lead and deliver insights-led campaigns and marketing strategies and initiatives to support business priorities and enhance customer journey across all channels
· Work with various creative, media and digital agencies and manage and lead end to end campaign planning, evaluation and reporting
· Work independently to nurture and manage internal stakeholders such as business, compliance, legal, group communications, direct and external stakeholders such as agencies, production, partners, relationships and ensure alignment with business priorities
Desired profile
Qualifications :
Requirements
· A team player as well as able work independently and lead on projects
· Able to influence, manage and build relationships with multiple stakeholders with the proposed of marketing strategy and plan
· Creative and innovative with alternate options on delivering an effective Marketing plan
· Energetic, versatile and be constantly ready to accept to perform duties beyond stated scope
· Sound knowledge of integrated marketing especially digital and social marketing
You’ll achieve more when you join HSBC.
Candidate with less relevant experience or skills may be offered a lower Global Career Band than stated above.
HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.