Director of Sales and Marketing - Franchise

Job description

Job Requirements

Hilton Arlington Rosslyn at The Key is a 331-room hotel located in the heart of Arlington’s vibrant Rosslyn neighborhood. The property features a full-service restaurant, lobby bar, grab-and-go market, and 30,000 sq. ft. of versatile event space. Open since Fall 2025, the hotel is owned and operated independently by Dittmar Company and functions as an independent Hilton franchise.

Position Overview:

The Director of Sales leads the hotel’s sales and marketing department, driving revenue growth while fostering a strong, collaborative team culture. The role focuses on strengthening internal partnerships, mentoring staff, and building long-term relationships with clients, local organizations, and strategic business partners. Reporting to the General Manager, the Director of Sales plays a key role in shaping the hotel’s sales strategy and overall market presence.

Key Responsibilities:

·        Develop and execute sales strategies to maximize revenue across all segments, including corporate, group, and transient business.

·        Mentor, coach, and develop the sales and marketing team to ensure high performance, accountability, and collaboration.

·        Strengthen internal relationships with operations teams, including Banquets, Culinary, and Front Office, to deliver exceptional guest experiences.

·        Maintain and expand relationships with local organizations, including the Rosslyn BID, Arlington Chamber, and other business partners, to drive new business opportunities.

·        Produce accurate, timely reports to track sales performance, forecasts, and market trends.

·        Lead outside sales efforts, including site visits, client presentations, and relationship building.

·        Collaborate with hotel leadership on pricing, yield management, and marketing initiatives.

·        Contribute to departmental processes, standards, and training programs to ensure consistent and efficient operations.

·        Perform other duties as assigned by the General Manager or management team.

 

Work Experience

Qualifications:

·        Minimum 5 years of proven hotel Director of Sales experience, ideally in the Northern Virginia or Washington, D.C. markets.

·        Track record of building and leading high-performing sales teams.

·        Strong business communication, negotiation, and presentation skills.

·        College degree or relevant experience.

·        Proven ability to balance results-driven sales with strong internal collaboration and team development.

·        High work ethic, self-motivated, and detail-oriented.

·        Proficiency in Microsoft Office Suite; experience with Delphi, Meeting Broker, OnQ/Pep is a plus.

·        Hilton experience preferred.

·        Ability to work flexible schedules to meet business needs, including occasional travel for conferences and events.

·        Ability to maintain confidentiality and cultivate strong relationships with guests, staff, and colleagues.

Benefits

Benefits:

·  We offer a comprehensive full-time benefits package including medical, dental, vision, 401(k), life insurance, paid time off, holiday pay, bonus opportunities, and the GO Hilton travel discount program.

Disclaimer
This job posting is for a position at a hotel that is owned and operated by an independent franchisee. The franchisee controls all aspects of the hotel’s employment practices, including recruiting, hiring, salary, benefits and compensation decisions, and the collection and processing of the personal data that you provide on this website. If you accept this position, you will be employed by a franchisee and not by Hilton. You will not be eligible from compensation or benefits from Hilton. You will be eligible for compensation or benefits only as may be provided to you by the independent franchisee.